Radio & Audio Production Specialists. #webelieveinradio

Keel Row
Joined May 2010
Audio does more than get heard. It gets remembered. 🎧 With the power to build brands, boost recall and strengthen mental availability, audio adverts keep brands top of mind long after their sound fades. 🧠🔊 #WeBelieveInAudio Adding audio to your media mix = 👇
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When it comes to audio branding, any approach can help you create a distinctive identity and connect with your audience. But which approach is right for your brand? 👀 Kathryn breaks down the options and what each one brings to the table. 👇 getcarterproductions.co.uk/b…
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This #ThrowbackThursday, we’re looking back at an ad we created for Subway's £2.99 Breakfast campaign. 🥪☕ It's MEGA (melt). #WeBelieveInAudio
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Make them smile. 🙂 Make them feel. 🤗 Make an impact. 📈 That's the power of audio. #AudioAdvertising #WeBelieveInAudio
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Recorded at Radiocentre’s Tuning In, Advertising Amplified explores why brand advertising is becoming more efficient, yet less effective - and how marketers can turn to audio to drive growth, boost profitability and build lasting trust. radiocentre.org/advertising-… #WeBelieveInAudio
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What if your next big advertising opportunity was right in front of you? Audio advertising has changed… and it might be time to rethink everything you thought you knew about it. Find out why... 👇 getcarterproductions.co.uk/b…
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Here’s another insight from Radiocentre's Sound Profits: shifting just 15% of a £12.7m media budget from generic PPC to audio could deliver an extra £1m in long-term profit. Why? Audio builds familiarity, trust & credibility, making people more likely to click on paid links.
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An important read for anyone in marketing❗🚨 Great audio advertising is about people, talent, creativity & emotion - not just production. We must nurture the craft and invest in the next generation, or risk losing the skills that make great work possible. thedrum.com/opinion/paul-bur…
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The world of audio has evolved in ways we could hardly have imagined. But what does that mean for the future of the industry and your business? Graham takes a closer look at some fascinating developments and what might be coming next, in his blog 👇 getcarterproductions.co.uk/b…
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For #ThrowbackThursday, we’re going to be looking back at some of the great work we’ve created over the years. First up: this BBC Good Food Show ad starring Gordon Ramsey. 🧑‍🍳 "It's RAW" talent on display from the celebrity chef. #WeBelieveInAudio
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Radiocentre’s latest Tuning In report, Sound Profits, shows that reallocating part of an existing budget to audio can make a huge difference. 📈 Shifting 55% of a generic PPC budget to audio advertising could increase profit ROI by 29%. radiocentre.org/shifting-sea… #WeBelieveInAudio
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🎵 What do Jet2, On the Beach and Howdens have in common? They all use a famous track in their advertising - and they’re all benefiting greatly from it. Want to know WHY you should consider using one too? Take a look at 'The Inside Track': youtu.be/qNgbDSUIMmQ?si=Bu1C…
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🎵 Music isn’t just background noise. It can change how an ad performs by: → Setting the emotional tone. → Building attention and anticipation. → Making a message more memorable. → Strengthening the connection between the audience and the brand.
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