Award-winning social impact storytelling. Producers of #Skilled #NotTheScienceType #EarthDayFilm #LetScienceSpeak @LetSciSpeak

San Francisco, CA
Joined January 2016
Generous Films retweeted
The winner of the Best Documentary Short Award...Makayla’s Voice
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Generous Films retweeted
Makayla’s Voice enters the world of a nonverbal teenager as she learns to communicate for the first time through a message board. Read the full interview with Makayla’s father and film producer Khari Cain here: slugmag.com/arts/film-arts/s…
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Hey climate foundations: What do you think we could achieve if we combined deep climate accountability + strat comms expertise with #1 AWARD WINNING CREATIVE? Call me.
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Today is my last day in Asia and I’m sad to leave. It was great meeting EV / green energy innovators, but I most enjoyed the warm people, rich culture & history, and artistic + high-tech + sustainability-forward aesthetic and way of life. So different from the U.S.. – at Ongjin-gun, Republic of Korea
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Generous Films retweeted
VOICE | For those looking to be a part of the movement behind sustainable change and curb greenwashing, @ChristineArena shares the backstory behind Green Shield and the lessons learned along the way. adweek.it/449EGxE
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Yes! And proud to say I instigated and co-authored it with @M_Aronczyk and Dr. Anna McAlister. No more excuses for big polluters and their agencies. Read the Charter here: bit.ly/3T3zN5p Get trained for free here: bit.ly/3SWaQrw
The online course, Green Shield, which is free to take and can be completed in less than one hour, is the first ad-industry-focused training to incorporate social science research on climate-related communications. adweek.it/3OTJQr8
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12-year-old @LicypriyaK has now been 'removed' #COP28 for her desperate protest. But her efforts lead the @FinancialTimes front page. As @LeoHickman suggests, this will become one of the defining images of this failing COP
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i wrote about climate activists taking on misleading fossil fuel advertising — by spoofing it — in light of a new halloween-themed ad campaign from @GasLeaksAction aims to show the horrors of methane gas (and got to talk to some real all stars) theguardian.com/us-news/2023…
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Generous Films retweeted
WWF
@WWF24 Jul 2023
Twitter's iconic bird isn't the only one disappearing. 👉 Today, one in eight bird species are at risk of extinction. But we can save them and their habitats – benefiting people and nature across the globe. RT to spread the word! #TwitterX #TwitterLogo
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Fun to play a small role in @officiallyjoko’s new series “The World’s Most Dangerous Show.” Here we are on a park bench across from a Shell refinery chatting about API. Streaming now on @PrimeVideo: amazon.com/gp/video/detail/a…
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As I said before the @SenateBudget committee, fossil fuel industry disinformation and greenwash block climate action and present enormous costs to people and communities. Time to end these bad practices now. My full statement: budget.senate.gov/imo/media/…
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Generous Films retweeted
#ad | Variety worked with @3M on the premiere of their doc film SKILLED about inspiring skilled trade workers, and now it is available on VOD. Find it on Apple TV, Prime Video and at 3m.com/skilled!
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What message does “no comment” send to the world about our values as an industry? Excerpt from my and @benfranta’s greenwash discussion with @klundster @adweek:
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Generous Films retweeted
In this session, @GenerousFilms's @ChristineArena and @UniofOxford's @BenFranta explore how problematic greenwashing is for the advertising industry. adweek.it/SLF #SustainableLeadershipForum
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Generous Films retweeted
"It starts in the schools and it starts with the parents," Variety sat down with Paige Knowles, the subject of the @3M's documentary “Skilled” to discuss trade workers' lives. bit.ly/3RlAipb
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Vivica A. Fox Hosts Premiere of 3M’s ‘Skilled’ Docuseries in Support of Skilled Labor Workers trib.al/p2anCEn
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New York Post
@nypost23 Jan 2023
Actress Vivica A. Fox swipes at stigmas of skilled trade jobs: 'Studying up those naysayers' trib.al/UP77s7o
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Generous Films retweeted
#ABOUTTLASTNITE Honored 2 be on the red carpet at the FABULOUS #SUNDANCE2023 hosting the premiere of "Skilled" to promote & elevate skilled trade workers! Check out their 4 amazing stories NOW at 3MSkilled.com Produced by @3M & @GenerousFilms #Skilled #Sponsored 🔥🎬🔥
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