Gen3 Marketing

A new CEO thought affiliate would cheapen their luxury brand.  A year later: +209% affiliate revenue. One month up 487% YoY. Positioning untouched.  How it happened - hubs.ly/Q04DNXpk0  #AffiliateMarketing #Gen3Marketing

You know who you think your competitors are. Do you know who AI thinks they are?  Competitor Auto-Discovery surfaces competitors you never listed, because AI is recommending them, and sets them up for one-click tracking.  hubs.li/Q04D8JX-0  #AIVisibility #GEO

If your top publisher type vanished tomorrow, do you know what % of revenue disappears with it?  Most programs never run that diagnostic. Here's why that's the real test of program health.  hubs.li/Q04Drgvt0 #AffiliateMarketing #Gen3Marketing

Welcome Marilyn Valace, Gen3’s new Chief Sales Officer! 20+ years of growth leadership across the partnership and martech landscape including Impact, Pacvue, Pixis, and Epsilon. Thrilled to have you on the team, Marilyn hubs.li/Q04DgkrD0 #Gen3Marketing #AffiliateMarketing

You can rank #1 in AI search and still lose the click. An apparel brand held the top Perplexity spot, as plain text, while competitors showed images, ratings, and Buy Now buttons. How they fixed it - hubs.li/Q04C-SL50 #AISEO #GEO #Gen3Marketing

Cover the whole funnel.  Top: creators + AI discovery Middle: editorial + reviews Bottom: coupon, loyalty, cashback  The winners aren't running the biggest coupon program.  hubs.li/Q04C_9PB0  #AffiliateMarketing #FullFunnel

$13.81B in US affiliate spend. $241B in ecommerce sales behind it.  That’s not a last-click tactic anymore.  What affiliate actually looks like now - hubs.li/Q04ChpcB0  #AffiliateMarketing #FullFunnel #Gen3Marketing

$13.81B in US affiliate spend. $241B in ecommerce sales behind it.  That’s not a last-click tactic anymore.  What affiliate actually looks like now - hubs.li/Q04CFRbG0  #AffiliateMarketing #FullFunnel #Gen3Marketing

PI LIVE Europe recap: great conversations with networks, clients, prospects, and publishers, plus a Meta walking tour that fashion and tech journalists loved. 🇬🇧  Thanks to everyone who visited Stand 41!  #PILiveEurope #AffiliateMarketing #Gen3Marketing

Affiliate lifts performance elsewhere in the mix, especially search. Pull it out and the channels taking credit for the conversion degrade.  The most underreported part of affiliate ROI.  hubs.li/Q04Ch7tw0  #AffiliateMarketing #PerformanceMarketing

"Your score is up 4%" is fine. "You started winning this exact question in March" is better. Prompt-Level Trending tracks every individual question across every scan run, so you can tie specific content to the specific prompt it won. hubs.li/Q04BWKDj0 #AIVisibility #GEO

Welcome Betsy Lemaire, Gen3’s new VP of Influencer! Brands increasingly want creator partnerships built into their full-funnel strategy from day one. Betsy brings two decades of influencer and growth leadership to make it happen. #Gen3Marketing #InfluencerMarketing

Scheduled scans. Competitor share-of-voice. Trends. Clear next steps.  AI is already talking about your brand. Can you see what it's saying?  hubs.li/Q04BB_MX0  #AIVisibility #GEO

Gen3 Analytics means a dedicated team using advanced tech (powered by Gen3 amplifi) plus years of instinct and experience to show what's driving growth in your affiliate program.  hubs.li/Q04BVcKG0  #AffiliateMarketing #AIVisibility

Your ChatGPT traffic didn’t drop in October. Your tracking did. For a week, ChatGPT links stopped carrying UTM tags and those visits got filed as Direct. What happened, how to fix your reports, and what to measure instead - hubs.li/Q04BNTCr0 #AISearch #GEO #Gen3Marketing

PI LIVE Europe starts today! 🇬🇧 Come say hello to the Gen3 team at Stand 41.  #PILiveEurope #AffiliateMarketing #Gen3Marketing

Ask for your growth-to-cost ratio and the publishers driving conversions, not just clicks.  hubs.li/Q04Bq0PQ0  #AffiliateMarketing #PerformanceMarketing

A campaign burst with no foundation underneath it is asking a cold audience to convert in one step.  Always-on builds the trust. Bursts spend it. Here's how to sequence both.  hubs.li/Q04Bjfvr0   #InfluencerMarketing #Gen3Marketing

"Why is my AI score what it is?"  Most tools answer with a formula. Evidence Drill-In shows you the AI's actual verbatim response.  The answer that produced the score, not an explanation of it.  hubs.li/Q04B9st-0  #AIVisibility #GEO

CJU 2026 was incredible. 🌴 Thanks to everyone who connected with the Gen3 team in Santa Barbara!  🎥 The PareshConnect highlight video is live: hubs.li/Q04zwK0x0  #CJU2026 #AffiliateMarketing #Gen3Marketing