We provided music supervision and European production coordination for this global ad for Nintendo to launch their first ever mobile game; Super Mario: Run! Just one of the many creative solution services we provide - this film was shot remotely, even before the pandemic.

What better way to showcase a product, than filming it being used by the acclaimed Kenyan National Running Team - astounding scenery, paired with some of the finest athletes in the world.

This film for Nike focussed on the minute details that make up the SU16 trainer - we wanted the features of the product to inspire the visuals, particularly the auxetic sole. These complex mathematical patterns have an internal structure that becomes thicker while under tension.

Throw back to a few years ago, we created these films for Camelot National Lottery, designed and directed at Ground Control. It’s the first day of September, yet, production on these films started in August to make sure we’d deliver in time for Santa to visit.

We want to show you some more 2D Animation pieces we've had the chance to work on - and we are particularly excited about this film for Nomel's. ​​Animation produced by Ground Control, with designs by Walnuts. Animation direction by Lobo, under the leadership of Genki Ito.

The Paralympics starts today - good luck to all the athletes, we’ll be following along closely. We had the privilege of working with Asics to deliver this film on the origins of Asics trainers, and promoting the benefits of physical exercise: thisisgroundcontrol.co.uk/as…

Well-executed CG flame enhances this explosive Shu Uemura film . . . #shuuemura #flame #cg #cgart #graphics #computergraphics

Lightning arcs illuminate Detroit Electric . . . #data #visual #animation #3danimation #2danimation #concept #art #conceptart #conceptartist #light #lightshow #darkness #technology #detroitelectric #computers #computer #lightning #cgi #computergraphics #electric #electriccars

Factorials, Fibonacci and Fashion. Continuing our CG and maximalist design thread (see what we did there), this product superiority film for Nike was inspired by the mathematics we see in nature⁠ .⁠ .⁠ .⁠ #nike #nature #natureinspired #naturaldesign #maths #factorials #flower

Gareth Bale featured in our product superiority film for Adidas Climachill. Maximalist design and artistry driving the visuals. We had plenty of everything in this film. Let us know if you're interested and we’ll post some of the work in progress.