The RightsTech & FinTech SaaS company enabling single-article-sales for the online news & media industry.
England, United Kingdom
Joined June 2019
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@fourzerotwotech retweeted
Reader revenue wasn't a viable strategy for El Tímpano, so founder @madbair tried something else — and it's working. 💸
lionpublishers.com/news-gues…
@fourzerotwotech retweeted
For news organizations, membership models offer one of the best ways to attract & connect with audiences.
Outlets in Latin America share some lessons learned during the #COVID19 crisis, which have afforded them opportunities to diversify revenue streams. buff.ly/3BlIJHu
@fourzerotwotech retweeted
WNIP: How mission-driven news sites are betting on reader revenue in Latin America dlvr.it/S6s17q
@fourzerotwotech retweeted
PINF Index | Independent publishers are struggling to move to reader revenue
Despite large online audiences, just 16% of publishers' revenue comes from readers, according to our #IndieNewsIndex findings.
@fourzerotwotech retweeted
"A rough rule of thumb is that a publisher’s newsroom should be about 50% of its digital-only subscription revenue." ow.ly/h7N150FMX8x @MatherEconomics @matherlindsay
@fourzerotwotech retweeted
Thinking of rolling out a reader revenue strategy or revamping your existing one? Here are some tools and templates refined by newsrooms worldwide
journalism.co.uk/news/the-go…
@fourzerotwotech retweeted
One of the Qs we get most often at MPP is “who should we hire to run membership? What jobs and skills do we need to have?” From @splicenewsroom, here’s how @jane_mhny is building her reader revenue team at Private Media.
1/ We've been following @jane_mhny over the past couple of weeks as she sets up her reader revenue team at Private Media.
This week, she talked about the challenges of onboarding new employees and getting the mindset right.
@fourzerotwotech retweeted
What happens to reader revenue when digital transformation finally works? Just released -- a new report on the impact of covid on 20 metro dailies' digital subscriptions and print circulation.
irischyi.com/2021/04/impact-…
ALT Circulation changes during Covid-19 Digital nonreplica circulation went up: +322K Print circulation went down: -347K Circulation gap narrowed: 48K (print) vs. 21K (digital) Price: $1,052 (print) vs. $181 (digital) /year Total reader revenue shrank
@fourzerotwotech retweeted
Digital news subscription rankings: Full list of publishers with more than 100,000 paying digital-only readers pressgazette.co.uk/digital-n…
@fourzerotwotech retweeted
There are many reader revenue model success stories in Western media markets. And in more challenging economic landscapes? With lower GDP per capita or without established traditions of paying for content. In Ukraine, for example.
via @TheFixMedia thefix.media/2021/04/07/ukra…
@fourzerotwotech retweeted
If the vast mediocre middle includes public media and the many sites moving in recent years to build membership strategies, donation models, paid special sections, events and the like then reader revenue is increasingly working beyond the very large and is central to the future.
@fourzerotwotech retweeted
“I don’t quote Boris [Johnson] often, but you can have your cake and eat it. Crucially, though, only if you have a robust reader revenue foundation" bit.ly/3ctWXvi
@fourzerotwotech retweeted
Editors and journalists at @NewsUK can see how a story is performing given its context, such as length and in which section it appears. ow.ly/CtrC50E2SG5 @g_piechota
@fourzerotwotech retweeted
We are gradually moving our business model from relying on advertising to reader revenue model. That is why the customer becomes very important. We will ensure that we continue delivering quality content for us to achieve this objective ~ Stephen Gitagama, NMG CEO #EmpowerAfrica
@fourzerotwotech retweeted
👀 From reader revenue to creating more responsive content, news outlets used engaged journalism to better meet the needs of their communities in 2020.
Read more about our findings from the past year, with a specific focus on Central and Eastern Europe. buff.ly/3p8Jtdy
@fourzerotwotech retweeted
One of the most encouraging stories in European journalism: How Slovakia’s Denník N built a profitable business purely on reader revenue with 65,000 active subscribers in 6 years wan-ifra.org/2021/01/how-slo…
@fourzerotwotech retweeted
.@MeinolfEllers: Raising reader revenue requires data-driven news publishing, as well as sales and marketing efforts focused on data and audience. ow.ly/E17H50De7Im @g_piechota @shelleyseale
@fourzerotwotech retweeted
🗣️"Newsrooms have to be open to being more adaptable than ever," says @elitetruong (@washingtonpost), speaking at @risj_oxford's journalism seminar series exploring innovation and emerging technology 🤖 helping journalists.
👀 Watch back here 👇
reutersinstitute.politics.ox…
@fourzerotwotech retweeted
Are you a local newspaper looking to grow your digital reader revenue? The Financial Times has partnered with the Google News Initiative to deliver a free, one-week virtual programme to help you grow your readership. Applications close Fri 22nd Jan, 2021: immersion.ftstrategies.com/e…
@fourzerotwotech retweeted
"Newspapers have produced a single product and sold it for a single price for the last couple of centuries. Digital subscriptions require a different mindset, much more open to experimenting with bundles and price points," writes @eduardosuarez reutersinstitute.politics.ox…