What does it cost to send a Press Release? 🤔 It depends! Each PR agency will have their own pricing, depending on team size, the amount of contacts in their list (and the quality) and how much works goes into the Press Release itself (the more you help, the cheaper it should be!) Pirate PR doesn't charge by the hour, but we work with packages, making sure there are no surprises and everyone knows exactly what they are getting. Here is a short breakdown of our most-common packages: Sending out your Press Release - €500 - you provide the press release, press kit, request form - we send it to our list of contacts (usually ~6K AFTER filters on genre, platforms, ... ) - you handle the follow-up (your email as the contact) A single Press Release (by us) - €1000 press.piratepr.com - we write the press release - your key request form - we send it out (~6K contacts) - we make the Press Kit (based on your assets) - we give feedback on your store page - we handle the follow-up Review Package - €8000 piratepr.com/review-pack - Includes 2 press releases (by us) - sending out to ~6K+ contacts - 1-on-1 outreach to relevant press & creators - we make the press kit - prep: store page feedback, YouTube category update, Twitch category creation/update - we send out keys via our form - we handle key requests on Keymailer & PressEngine - we handle day-to-day communication with press & creators - Duration: usually 1-2 months of work. Each of these packages have add-ons, for example: - sending out the press release on GamesPress - sending out on PressEngine - translations (we handle English, French, Dutch & German) - coverage logging (not included by default as it's time-consuming and therefore expensive) Here is our Pitch Deck with some more info: canva.com/design/DAFlnkxQx98… NOTE: We're close to being booked full until April including, so if you're reaching out for a Review Pack: only for releases in May or later!