🦹 Are you an unwitting participant in an online conspiracy that’s destroying your content and brand? According to Wikipedia, the "Dead Internet Theory is a conspiracy theory that asserts, due to a coordinated and intentional effort, the Internet now consists mainly of bot activity and automatically generated content manipulated by algorithmic curation to control the population and minimize organic human activity. Proponents of the theory believe these social bots were created intentionally to help manipulate algorithms and boost search results in order to manipulate consumers…” The theory expands into darker aspects. For this post, I want to focus your mind on organic content. @FurqanR, co-founder of @AppLovin & more recently @thirdweb highlighted the Dead Internet Theory and "infinite content creation" in a recent video where he was discussing Blockchain as the solution for confirming authenticity of content. He refocuses attention on the need for authenticity and distinguishes between "LLM Furqan" or "real Furqan." (Link below) I suspect most of us can tell by our own Internet experience there is some accuracy to the Dead Internet Theory. We've all experienced automatically generated content and bot accounts across platforms. Millions of anonymous or generic accounts posting and engaging. Add GenAI content and we've exploded the amount of content available on the Internet. Or, as Furqan calls it, “infinite content generation.” My feeds are filled with AI-generated written, audio, and visual content. It's not only coming from the major advertisers, but from people I know and respect. GenAI has allowed us to create content so much faster, we didn't stop to think, “how does this effect my brand?” Weekly and monthly content calendars became daily calendars. We got this exceptional boost of productivity from GenAI. I love it! With that productivity came more content than anyone can ever consume. I mean, I’m even discovering “famous” 2010s musical artists I never knew existed! Anecdotally, I'm tuning out more content than I'm consuming. Why? I want to hear from people. Not the LLM-version of the person. Social networks were intended to be social. In marketing, we used to espouse the value of authenticity. We yelled from the rooftops, “help your audience get to know, like and trust you." That's how they'll decide if they want to work with you. Lili Zumout, MS, our @Experts_Com social media associate, reminded me about the “visibility paradox” in digital marketing. The visibility paradox essentially means the more content that is generated, the harder it is to stand out. She explained, authenticity is the differentiator. If your authenticity suffers, is your massive increase in output making you less visible? I encourage a return to organic content. I don't want to read book-length posts every day and you’re not capable of writing them every day. Only Stephen King seems to be capable of such output. Let’s get back to authenticity! Furqan Rydhan: xitter.cf/thirdweb/status/194295… Dead Internet Theory: en.wikipedia.org/wiki/Dead_I…

Read a great article from @SateeshNori’s newsletter The Augmented Lawyer. The article makes some fantastic observations regarding how the legal industry analyzing GenAI technology and its hallucinations. Compared to human hallucinations which when they make their way to court, are eyewitness identifications.

⚖️Lawyers: Today I contributed to the problem. In the elevator, I was wearing the @Experts_Com shirt. Lady riding up w me asked "what do you guys do?" Me: "we market expert witnesses & find expert witnesses for lawyers." Her: stone faced. Me: "forensics experts like in CSI."

☀️Nudist Colony Property Valuation Expert Witness The LinkedIn voters asked for this case! Newest episode of The @Experts_Com Files.

Learning for the Sake of Learning: What's Your Approach❓ We all have those continuing education credits we HAVE to complete—but what about the things we LIKE to learn, simply for the joy of it? I’d love to hear your techniques and approaches! One podcast that continually inspires me is The Kennedy-Mighell Report from @LegalTalkNet. Hosts @denniskennedy & @TomMighell are always tinkering and exploring new ideas, making it a great resource for anyone who loves to learn. For me, working within the framework of my learning disabilities means I’ve developed strategies to stay focused, including setting goals that combine certifications with content creation. 🎗️Certifications as Motivation Lately, I’ve been studying for the @FINRA Series 65 Uniform Investment Adviser Law exam. No, I don’t work in financial planning or have any plans to! My interest in traditional financial markets is minimal—crypto, maybe, but certifications there are still rare. This is purely about challenging myself to learn and achieve a goal. Another certification I’ve set my sights on is the AICP (American Institute of Certified Planners) exam. While I don’t plan to work directly in land use planning, the process is a great way to refresh knowledge from law school and real estate licensing exams while diving deeper into urban planning. Will I use these certifications professionally? Probably not—though I do have a real estate background and long-term ideas for on-chain real estate development with @CougarDAO. For now, these goals are just about learning something new and keeping my mind active. Talking with experts on Experts.com has also opened my eyes to a fascinating array of certifications I never knew existed. Many of them are accessible—you can study, take the test, and explore a new area of knowledge just for the heck of it! 🎙️The Role of Content Creation In 2015, I launched the @LegalTechLIVE podcast to explore the exciting innovations emerging in legal tech—blockchain and AI were starting to get attention back then. My goal was to meet more people in the space and learn directly from #LegalTech founders. What began as interviews turned into advocacy, angel investing, and a deeper understanding of the industry. The podcast became a platform for promoting others’ efforts while expanding my own network and knowledge. Content creation has also helped grow my work with @Experts_Com, @CougarDAO, and other projects. It’s an incredible tool for diving into new interests while contributing value to others. So, how do you approach learning for its own sake? Whether it’s certifications, content creation, or something entirely different, I’d love to hear about what motivates you to explore and grow!

We’re back on schedule, for now, with The @Experts_Com Files. Here’s the latest case: Bank Robbery Eyewitness Identification.

🚁🏥 Air ambulance wrongful death. Here’s the newest update from The @Experts_Com Files. PSA: always go to the nearest hospital.

🤫 🤐 Top Secret Patent Damages Here’s the newest episode of The @Experts_Com Files. Thanks for the votes!

⌛️Social Equity 3.0: Using the Blockchain to Deliver Restitution for Equal Protection Violations During Cannabis Prohibition In less than 1 hour, @GreenbridgeLaw @GLawNV and I will be presenting this panel for @PractLawInst. 🤘REGISTER: pli.edu/programs/using-block… #justicetech #JusticeReform #legaltech

Here’s the @Experts_Com Files episode on “chemo brain.” This testator also suffered from 3 concussions, but can only fit so much in 90 seconds.