A boutique email marketing consultancy helping medium- to enterprise-sized companies make their email marketing more effective and more profitable.
Washington, DC
Joined December 2019
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Email Marketers... Join us July 30 to learn:
• What's changing in Gmail's inbox
• Why delivered doesn't necessarily mean seen
• Practical steps you can take now, before holiday season arrives
Register here:
netcorecloud.com/bfcm-gmail-…
@netcore @jeajen #EmailMarketing
Why AI-written content struggles in the inbox -- and how to fix it: inboxally.com/blog/why-ai-wr…
Why Ai-written content struggles in the inbox -- and how to fix it: inboxally.com/blog/why-ai-wr…
Why Ai-written content struggles in the inbox -- and how to fix it -- inboxally.com/blog/why-ai-wr…
AI copy isn’t getting you flagged.
Low engagement is.
If your emails are getting skipped or deleted, mailbox providers notice.
Here’s how to work with AI to fix that. 👇
inboxally.com/blog/why-ai-wr…
@InboxAlly
Every email team needs this:
✔️ 15-item QA checklist
✔️ Designed for accuracy, logic & deliverability
✔️ Co-created by us + @InboxAlly
Read & share → inboxally.com/blog/pre-send-…
Why do emails fail?
❌ Broken links
❌ Fuzzy logic
❌ Missing authentication
✅ Use this checklist to fix all 3 -- and more
→ inboxally.com/blog/pre-send-…
@InboxAlly @jeajen #emailmarketing
Not sure who’s on your email list (or why they’re there)?
That’s your biggest marketing blind spot.
Read Jeanne’s latest for @martechismktg: martech.org/do-you-know-whos…
#EmailMarketing #DataStrategy
The right way to leverage AI… @jeajen
"AI is a tool. You're still the strategist."
New blog post on how to keep the humans in charge of the thinking part of digital marketing.
Read here: emailopshop.com/ai-is-a-tool…
#emailgeeks #aiethics #emailmarketing @EmailOpShop
The person hitting ‘send’ isn’t always responsible for poor email marketing performance… @martechismktg
“Who’s on your list — and why are they there?”
If you can’t answer that, your metrics may be lying to you.
New @martechismktg column: martech.org/do-you-know-whos…
#EmailStrategy #Leadership @EmailOpShop
15 things to check before you hit send… @InboxAlly
True story: a client almost sent a campaign with a broken CTA. 😱
I built this 15-point pre-send checklist so that doesn’t happen to you.
Read it here → inboxally.com/blog/pre-send-…
@InboxAlly @EmailOpShop #email
👉 Read here: martech.org/do-you-know-whos…
Low opens and rising unsubscribes don’t always mean your email team is underperforming.
Sometimes, the problem starts higher up the org chart.
@martechismktg @jeajen
#EmailMarketing #Leadership #DigitalStrategy #CustomerExperience
Your email deserves better than “send → hope for the best.”
We co-wrote the 15-step Pre-Send Checklist to make sure nothing breaks post-send.
Start here: inboxally.com/blog/pre-send-…
@InboxAlly #emailmarketing
Every email team needs this:
✔️ 15-item QA checklist
✔️ Designed for accuracy, logic & deliverability
✔️ Co-created by us + @InboxAlly
Read & share → inboxally.com/blog/pre-send-…
Think marketing automation success is about the technology? Think again… my latest for @martechismktg - martech.org/3-ways-to-optimi…
Register today! It’s free! risingmedia.swoogo.com/OI270… @SmarterSends @OnlyInfluencers @InnovateEmail @VirginVoyages
This is a must-attend event for any #EmailMarketing team wondering how to embrace their organization’s non-marketer email senders! And it’s free! Happy to see @jeajen, our CEO, moderating!
Register today! risingmedia.swoogo.com/OI270… @VirginVoyages increased productivity and performance with distributed #EmailMarketing — learn how they did and how you can too! Sponsored by @SmarterSends - We are proud to host with @InnovateEmail and moderator @jeajen (@EmailOpShop)
#Email bounce rates over 5% or new acquisition sources can be danger signals. @OracleMarketing's @danielrpco flags these and 11 other problems that could get you blocked/filtered. Start reading now in @EmailOpShop: buff.ly/42ZPkVP
