Ell retweeted
With just one game remaining before the World Cup, England's players have a final chance to impress Thomas Tuchel and earn a spot in his starting XI for the Croatia clash
'Inside The World Cup' Episode 2
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Inside The World Cup Episode 2
Ell retweeted
Introducing the UK’s first *ever* @XOriginals series: Keeping the Faith
Come behind the scenes on our return to the Premier League across the 2025/26 season 👀
Launching tomorrow at 16:00 BST exclusively on our X channel ⏳
Ell retweeted
Hello and, for the second year running, welcome to our virtual dog show, The Walkies!🐶 🏆
From Enthusiastic Ears to Teefies Takeover, vote below for your winners* 👇
Think your pup could be a contender? The People’s Choice Award is now open, share their pic with #SU2CWalkies and we’ll announce the shortlist for public vote later today 📷
*Please note there are no prizes, all dogs are winners in our eyes
Ell retweeted
Replying to @JonErlichman
Twitter was acquired by X Corp both to ensure freedom of speech and as an accelerant for X, the everything app. This is not simply a company renaming itself, but doing the same thing.
The Twitter name made sense when it was just 140 character messages going back and forth – like birds tweeting – but now you can post almost anything, including several hours of video.
In the months to come, we will add comprehensive communications and the ability to conduct your entire financial world. The Twitter name does not make sense in that context, so we must bid adieu to the bird.
Ell retweeted
Great work by the X/Twitter team
More than 99% of content users and advertisers see on Twitter is healthy.
And the reach of hate speech on Twitter continues to represent an extremely small fraction of the overall conversation.
This past March, Twitter partnered with Sprinklr to understand, measure and reduce hate speech using its AI-based model and to further our commitment to create a brand-safe environment for our agencies and advertisers.
Today we’re sharing an update that includes all of April and May 2023.
Sprinklr’s independent model continues to show the reach of daily English-language hate speech impressions is even lower than Twitter’s own model estimates.
Sprinklr estimates the average daily number to be 0.003% compared to Twitter’s estimate of 0.012% for the period of January 1, 2023 to May 31, 2023. Additionally, we estimate hate speech impressions are 30 percent lower on average vs. pre-acquisition.
In June we significantly expanded our Freedom of Speech, Not Reach policy enforcement, which dramatically reduces impressions on harmful content. And all indicators for June and July show sustained progress.
Our work is ongoing and we’re proud of the progress we’re making in maintaining a healthy global town square that is open for everyone to be themselves.
Ell retweeted
We recently partnered with @Sprinklr for an independent assessment of hate speech on Twitter, which we’ve been sharing data on publicly for several months.
Sprinklr’s AI-powered model found that the reach of hate speech on Twitter is even lower than our own model quantified 🧵
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The ability of Twitter advertising to reach the most influential people in the world is often not fully appreciated.
While a few other social networks are technically bigger, Twitter is where the writers & leaders spend their time.
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World Cup traffic hit almost 20,000 tweets per second today! Great work by Twitter team managing record usage.
Ell retweeted
IWD 2022: the @Campaignmag team's picks of inspirational women 🙌campaignlive.co.uk/article/i… via @campaignmag
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me searching for “hotmail” despite the fact it hasn’t been called that for almost a decade
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21st of September
You know what this means xitter.cf/BrotherMuzik/status/14…
Ell retweeted
If you ever need to explain TEAM, you can see it here. #Eriksen






















