Durée Ross | President | @dureecopr | PR & Marketing. Offices in South Florida & Aspen. IG: @dureeross @dureecopr

Ft. Lauderdale, Florida
Joined March 2009
Durée Ross retweeted
Fort Myers' Legacy Harbour Marina reopens after $15M rebuild | Full story at the link in bio 🔗
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Mali supporting his alma mater at the @BrowardShowcase 🥹
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An exclusive look inside a record-setting $51.5 million sale on Hibiscus Island. 🏡✨ Denis Smykalov of Wolsen Real Estate represented the seller in the off-market transaction, which set a new residential sales record for the gated Miami Beach community. Developed by Luis Bosch of Luis Bosch Luxury Homes, the approximately 10,000-square-foot waterfront estate features five bedrooms, a fitness center and even its own private nightclub, complete with a separate entrance, laser effects and disco balls. The sale surpassed Hibiscus Island’s previous $40.3 million record, setting a new benchmark for the community. Read the exclusive in The Wall Street Journal: bit.ly/4wk0Z01 📸: @1oakstudios #dureeandcompany #miamibeach #luxuryrealestate #hibiscusisland #luxuryhomes
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I’m in the US and it’s a disaster of epic proportions
Replying to @DureeRoss @UPS
@ups customer service seems to be an issue world wide not just in the uk
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MAJOR theft scheme happening in @UPS Colorado hub. Several packages missing or delivered with empty contents. Video proof. Police reports filed. UPS doesn’t seem to care. Happy to share details. #stolen #ups
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Durée Ross retweeted
What starts as one press release often becomes dozens of emails, multiple rounds of edits, media outreach, approvals and a whole lot of teamwork. Some stories deserve their own documentary. 🎬 #publicrelations #pragency #agencylife #marketingagency #communications #behindthescenes
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Durée Ross retweeted
Good stories don't tell themselves. Happy World PR Day to the storytellers, strategists, connectors, crisis managers, media mavens and all the PR pros in between who make the magic happen every day. Here's to the power of PR. 💕 #worldprday #publicrelations #dureeandcompany #pragency @dureeross
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Durée Ross retweeted
As America prepares to celebrate its 250th anniversary this weekend, CBS Miami is taking a look back at some of the nation's oldest landmarks that continue to tell the story of our communities, and highlights the Historic Stranahan House Museum. The Historic Stranahan House Museum highlights the legacy of Fort Lauderdale's oldest surviving structure. Built in 1901 along the New River by pioneers Frank and Ivy Stranahan, the building originally served as their trading post before becoming their family home in 1906. By 1915, it was converted into a single-family residence. The Stranahans' impact extended far beyond their home. Through generous land donations, they helped lay the foundation for key community institutions, including Broward Health and Stranahan High School, ensuring Fort Lauderdale would continue to grow and thrive for generations to come. Today, the Historic Stranahan House Museum preserves these stories and the city's rich heritage, educating visitors about the people and milestones that helped shape Fort Lauderdale into the community it is today. Watch the full feature on CBS Miami. #historicstranahanhouse #fortlauderdale #historicpreservation #history #america250 #southflorida #cbsmiami #dureeandcompany
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Durée Ross retweeted
Three social media habits are giving us the ick right now. 👀 • Generic AI graphics that all look the same • Ignoring your audience in the comments • Starting every announcement with “We’re excited to share...” The best content still feels human. It has personality, starts conversations and gives people a reason to stop scrolling. What’s on your social media ick list? Drop it in the comments. 👇 #socialmediatips #socialmediamarketing #marketing #publicrelations #contentcreation #digitalmarketing
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TWO WSJ #realestate articles for one client in the same day is a record, even for us! 🌟 #pr
Not one, but two Wall Street Journal features in one day for Ana Teresa Rodriguez of ATR Luxury Realty at Coldwell Banker. 👏 Ana Teresa Rodriguez of ATR Luxury Realty at Coldwell Banker is once again making national headlines, this time for representing a $110 million Miami Beach waterfront compound featured in The Wall Street Journal. The exclusive estate joins a growing wave of nine-figure listings reshaping South Florida’s ultra-luxury market, with Ana Teresa sharing insight on why today’s buyers are prioritizing turnkey living, prime locations and “instant gratification” in luxury real estate. Read the latest in The Wall Street Journal: on.wsj.com/4nSolaz #miamirealestate #luxuryliving #southflorida #atrluxuryhomes #buildingbuzz
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Planning the @dureecopr #EmployeeAppreciationDay celebration is always so fun! 🤠 #pr #publicrelations
Hats off to The Dynamos! ✨🤠 For Employee Appreciation Day, Durée planned a full day of surprises, including breakfast, in-office yoga with Lauren Cobb, followed by a catered lunch from Lenore Nolan Ryan Catering & Cooking School, and a happy hour custom hat experience with Briny Brim Co., where everyone got to design their own custom hat. A day to recharge, connect and celebrate the people who keep the momentum moving. #employeeappreciationday #teamculture #dureeandcompany
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Nods all around! Happy National Bobblehead Day! 🩷 Celebrate the little figures that nod along with all your big wins. Who in your life deserves a bobblehead version? PS: Proof that there’s a gift (and a hashtag) for just about everything. 😉 #bobbleheadday #collectibles #dureeandcompany @DureeRoss
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Durée Ross retweeted
Step right up! The Greatest Show On Earth® is making its first stop in South Florida this week. 🎪 @Ringling Bros. and Barnum & Bailey® is bringing the big top to South Florida with shows at the Kaseya Center in Miami (Jan 9–11) and Amerant Bank Arena in Sunrise (Jan 23–25). Prepare for gravity-defying acrobatics, jaw-dropping stunts, and colorful performances that will have everyone cheering. From daring feats to unforgettable characters, this is a celebration you won’t want to miss. It’s an adrenaline-packed celebration of human talent, where world-class athletes and performers from around the globe showcase extraordinary, jaw-dropping skills that make Children Of All Ages feel like they’re part of The Greatest Party On Earth! Tickets are on sale now. Step right up and secure your spot under the big top: bit.ly/4jkCTxz #greatestshowonearth #ringlingbros #circusfun #southfloridaevents @FeldEnt
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Happy New Year! 🎉🩷
New year, fresh momentum. 🎉 2025 was a year of bold moves, meaningful collaborations, and creative milestones at D&Co. ✨ As we look back, we’re grateful for the work, the growth, and the moments that made it all matter. Here’s to carrying that momentum into 2026! #HappyNewYear
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Running up the {PR} hill @dureecopr for 26 years today! 🏃‍♀️ Thank you, thank you, thank you! 🍾🩷 #dureeandcompany #anniversary #publicrelations #strangerthings
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Here’s my recent Forbes article on cross-promotional partnerships! 💕 forbes.com/councils/forbesag… #pr #partnerships
The strongest brands don’t stand alone. They align. 💪 @DureeRoss, CEO and founder of Durée & Company, authored a new Forbes byline outlining how strategic cross-promotional partnerships build credibility, expand reach and create long-term brand value. The piece explores how noncompeting brands can collaborate with intention — from community activations and philanthropy to cultural partnerships and co-branded storytelling — while reinforcing trust, shared values and measurable impact. Grounded in data and real-world examples, the article breaks down how thoughtful partnerships can deepen audience connection, strengthen reputation and extend momentum well beyond a single campaign. Read the full article via @Forbes: bit.ly/4957jiF
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Making social media work for your brand. 🎥 @DureeRoss shared insight on the biggest social media trends B2C brands should be paying attention to this year. Her advice: Leverage short-form video on TikTok, Reels, and YouTube Shorts, but focus on content that reflects your brand’s voice, resonates with your audience, and builds genuine connections rather than just chasing trends. Read the full Forbes article: bit.ly/44hWub6
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Thankful for my work family! What a delicious Friendsgiving lunch. 🦃
Serving up gratitude, good vibes, and way too much food! ✨ Our annual office #Friendsgiving was full of laughter, full plates, and even fuller hearts. We’re thankful for our powerhouse team, our incredible clients, and another year of growth, collaboration, and shared success. #friendsgiving
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Thanks for having me on!
From fax machines to AI, @DureeRoss has seen every shift in PR—and mastered how to stay ahead of it. On The Daily Edge Podcast, Durée joins @CoachNudelberg to share 25+ years of lessons from one of the most trusted voices in public relations. From building her agency at 24 to navigating today’s fast-changing media world, she discusses authenticity, adaptability, and why sometimes the smartest PR move is knowing when not to say anything at all.
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