Stephen McLoughney (@Copy_Stephen) header
Stephen McLoughney (@Copy_Stephen) profile picture

Sales guy turned email marketer & writer | 12 years in sales + 5 years writing email campaigns | I write short, profitable emails for ecom brands + more.

Free email bits, if you like →
Joined October 2023
Photo by Stephen McLoughney (@Copy_Stephen)Photo by Stephen McLoughney (@Copy_Stephen)Photo by Stephen McLoughney (@Copy_Stephen)Photo by Stephen McLoughney (@Copy_Stephen)Photo by Stephen McLoughney (@Copy_Stephen)Photo by Stephen McLoughney (@Copy_Stephen)Photo by Stephen McLoughney (@Copy_Stephen)Photo by Stephen McLoughney (@Copy_Stephen)Photo by Stephen McLoughney (@Copy_Stephen)Photo by Stephen McLoughney (@Copy_Stephen)
Stephen McLoughney retweeted
Claude be crazy sometimes. I swear it acts like a hormonal teenager. You could ask it the same question a week apart. About the same thing. And it'll give you two different answers depending on how it's feeling on the day.
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Stephen McLoughney retweeted
> PayPal > Best Buy > Coca-Cola > Dunkin' Donuts What do these all have in common? They repeat the same starting sound. (They're alliterative) It makes them fun to say. And easier to remember. They're catchy. That's why brands use names like these.
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Stephen McLoughney retweeted
I am not rich. I am not poor. But have an insane desire to become rich. I truly believe money buys happiness and I'm willing to work hard for that. Make things like this normal.
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Stephen McLoughney retweeted
Sales is simple. Provide a reasonable solution to someones problem.
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Stephen McLoughney retweeted
Wake up. Check Twitter. Reply to people. Repeat.
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Stephen McLoughney retweeted
A hill I'll gladly die on but Mac > Windows. I've used Macs / MacBooks for most of my adult life and I swear by them. First MacBook i bought lasted my 13 years before I had to get a new one. Ain't no way any Windows laptop is lasting that long.
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Stephen McLoughney retweeted
I swear I treat Grok and Claude like they're my best buddies. I say please and thank you to 'em all the time. Nice guys.
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Stephen McLoughney retweeted
Every morning I wake up it feels like I have at least 40 tabs open in mybrain 😆 And that's even after delegating stuff and coming up with a system to take care of half of it. Is it all worth it? You regularly ask yourself. And the answer is... ABSOLUTELY YES.
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Stephen McLoughney retweeted
It takes a while. But when you just stop caring what other people think about your content, you'll just get better at it.
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Stephen McLoughney retweeted
I'm constantly taking notes for content. Even when i'm driving around. I talk to Siri and tell her to take notes of things I see in the wild while I'm driving.
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Stephen McLoughney retweeted
Feeling stuck? > go outside > touch grass > lift something heavy Then come back and try again.
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Stephen McLoughney retweeted
Spent the weekend in Liverpool. Been a life long fan but I’ve never actually gone to a game until now. Unbelievable really. Absolutely 10/10 experience. Already looking at what game to go back to. Liverpool is a boss city. Up the reds.
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Stephen McLoughney retweeted
Struggling for new content? Scroll back through your old stuff. Pick something that did well. > copy it > delete it > rearrange it > post it
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Stephen McLoughney retweeted
8 seconds. That's how long the average human attention span is. Hook your audience quickly.
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Stephen McLoughney retweeted
Remarkable marketing
I’ve collected hilarious ads of brands mocking their rivals. 1. Apple mocking Android phones
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Stephen McLoughney retweeted
Posting on this platform will change your life Highly recommend
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Stephen McLoughney retweeted
I listen to music doing everything. Bicep - Glue sends me into a trance like nothing else, absolute choooon.
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This is how it be
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Stephen McLoughney retweeted
Content is the new sales.
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Stephen McLoughney retweeted
At what point do we just reply "bot?" when someone replies to one of your posts that's clearly ai? Imagine we called out every ai reply with that. We'd cleanse the timeline ourselves, let's do it.
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