Updates on youth research, marketing, branding to Generations Y & Z based on the book How Cool Brands Stay Hot | Joeri Van den Bergh (@InSites) & Mattias Behrer

Global
Joined June 2010
Let's get 2020 poppin'! Join @Joeri_InSites at @ViacomCBS & @ADCN Youth Marketing Creativity Lab on January 23 in Amsterdam for a half day inspiration lab on today's youth! insit.es/37FPp4w #youthmarketing #genz #youth #creativity #marketing #coolbrands
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Listening is the new reading! How Cool Brands Stay Hot now also available in #audiobook insit.es/2WRXjG4 #nextgen #audiobooks #businessbooks #marketing #branding #geny #genz @Joeri_InSites @Mattias_Behrer @KoganPage
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Are you ready to #NextGenify your #mrx? Check out our feature at @pua_mafo by @Joeri_InSites & Nadine Kuijper for 4 NextGen #trends & how we can apply these to how we do #research! insit.es/2HqlW35 #newmr #nextgen #geny #genz
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An interview by @magazinemediaBE with @Joeri_InSites sharing 4 ways in which advertisers can capture #GenZ attention. Discover how to personalise, evangelise, humanise, and fetishise your marketing! insit.es/2XiOZvU #nextgen #marketing #mrx
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HowCoolBrandsStayHot retweeted
How to understand the future of cx. @Joeri_InSites praat ons bij over opvallende ontwikkelingen tussen verschillende generaties #NextinFinance
HowCoolBrandsStayHot retweeted
And the #HowCoolBrandsStayHot story continues... The best-selling, award-winning book by @Joeri_InSites & @Mattias_Behrer is now also available in #Vietnamese! Thích đọc 😉@Coolbrands @KPMktng howcoolbrandsstayhot.com/ #branding #marketing #mustreads #books #mrx #nextgen #geny
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Thanks @Inkbotdesign for featuring us on the number 3 position ;-)
The top 10 books you should be reading about #branding and #design inspiration - including our very own 'How Cool Brands Stay Hot' by @Joeri_InSites ow.ly/F8tY30ohZs9
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And our story continues... @CoolBrands is now also available in #Vietnamese! Thích đọc 😉@KPMktng @InSites insit.es/g8dTb1 by @Joeri_InSites @Mattias_Behrer #branding #marketing #mustreads #books #mrx #nextgen #geny #genz
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Get your free #summerread now before it melts away... and learn from renowned brands how to speed up your #NextGen #marketing in today’s frAGILE world, a bookzine by @Joeri_InSites. Get your #download via insites-consulting.com/fragi… #mrx #newmr #geny #genz
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HowCoolBrandsStayHot retweeted
Cocktails & inspiration with @Joeri_InSites Great first stop of our frAGILE tour Down Under, looking forward to tomorrow’s lunch & learn #nextgen #geny #genz #mrx Check out the full frAGILE story via insites-consulting.com/frAGI… Night night from Sydney 😴 – at Sydney, New South Wales
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More youngsters receive help from parents when buying a home insit.es/2SZgGvO by @Joeri_InSites #mrx #finance #parenting #banking #newmr #nextgen #geny #AXA #InSites
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HowCoolBrandsStayHot retweeted
Talking #toymarketing at #Spielwarenmesse2019 #internationaltoyfair with @Joeri_InSites #mrx #marketing #genz #Spiele #toys – at Nuremberg, Germany
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HowCoolBrandsStayHot retweeted
All set for #Spielwarenmesse #internationaltoyfair with @Joeri_InSites. Join us in Hal 3 at the Toy Business Forum at 1pm #spiele #toys #mrx #marketing #genz #nuremberg
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HowCoolBrandsStayHot retweeted
Join Aija Porina & @NadineKuijper at #IIeXEU in Amsterdam (Feb 18) and discover how to 'NextGenify' your research... insit.es/2DFtZZn #mrx #newmr #iiex #nextgen #genz #millennials #geny
HowCoolBrandsStayHot retweeted
Don't miss @Joeri_InSites keynote at the Dutch heydays of market research! #MIE19 @MIE_NL Join us Feb 6 & 7 in Utrecht and discover how to ignite influence among the next generation of consumers! insit.es/2DtI3EX #mrx #newmr cc @MOAweb #nextgen #geny #genz
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Don't miss @Joeri_InSites keynote at the Dutch heydays of market research! #MIE19 @MIE_NL Join us Feb 6 & 7 in Utrecht and discover how to ignite influence among the next generation of consumers! insit.es/2DtI3EX #mrx #newmr cc @MOAweb #nextgen #geny #genz
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A brand with a clear #purpose, that is meaningful and actively fuels a great goal is more likely to gain & retain #NextGen insit.es/2AcZeZL #mrx #uniqueness #sustainability #geny #genz #marketing #business
#NextGen cares deeply for their community & our planet and are more likely to support brands that employ environmentally-friendly, sustainable #business practices insit.es/2AcZeZL by @SeniorBlinky #mrx #sustainability #green #geny #genz #marketing