
❤️ Jesus & Family 💍 @CRGarner StoryBrand Marketing Agency Owner + Entrepreneur 🎙️ Marketing Domination + Build Well Podcast 👇 Book strategy call
Tulsa, OK
Joined April 2015
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Five things that look like work but don't move the needle:
Redesigning your logo. Posting at random. Wrapping the truck while your website looks like it was made in 1999. Researching new tools instead of following up on leads. Meetings with no agenda.
Follow up first.
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A website gives people information. A sales funnel makes you money.
Your website is a static landing page. A funnel adds a lead generator, automation, and follow-up emails.
Build the process around your website.
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Would your SEO company notice if your business changed?
An automated report can't. It sends the same numbers either way.
Good SEO starts with a meeting about what's changed in your business.
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What's the first thing you do every morning?
For me, it's prayer and scripture. I pray for my staff and my clients' businesses, as I feel a moral obligation to serve our clients.
Ep. 16 of the Build Well Podcast drops TODAY at 4pm!
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Hitting #1 on Google doesn’t mean you stay there.
A competitor building reviews, pages and authority while you coast can pass you in months.
One fewer call a week scares no one. Six months later you’re down 40%.
Search your service + “near me” around town. Track the top 3.
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Does your business have a lead problem or a conversion problem?
Too many owners think they need more leads when the real issue is conversion.
Know your numbers first.
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Your Google Business Profile can look fine and still be invisible to customers.
Small edits like a new phone number or name tweak can trigger re-verification.
You see your listing. Reviews come in. But you’re out of the map pack.
Google asking you to re-verify? Fix that first.
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What if your AI already knew your business?
We run Claude on top of an operating system we built, so we never start from scratch.
I fully believe clients will be asking agencies for this within the next year or two.
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TCalls disappear two ways.
The cliff: calls drop overnight. Something technical broke or got shut off.
The fade: calls drift down for months. That’s competition.
Most owners panic and cut prices either way.
Pull 6 months of call counts first. The pattern tells you where to look.
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Google and ChatGPT know who your competitors are, whether you do or not.
The fourth thing to check when your marketing plateaus is where you rank.
Do you show up first?
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The third thing to check when your marketing plateaus is your website.
Most sites get built once and never touched again. A site built three years ago shows where your business was three years ago.
Read your homepage out loud.
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If growth has stalled, check where your marketing dollars are going.
Your customer might be searching on Google or asking ChatGPT, not scrolling Meta.
Make sure you're fishing in the right pond before you spend more.
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When your marketing plateaus, check your agency first.
Ask what changed on your website last month, what content was added, and how many leads you got.
If they can't answer all three, you have your answer.
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Your environment isn't neutral.
Your home, your office, and your business shape how everyone in them thinks and feels. Including YOU.
Be intentional about your space.
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Impressions are easy to generate, and they look great in a report.
An agency can hand you hundreds of thousands a month, and your phone still doesn't ring.
Impressions don't pay the bills. Leads do.
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Consistent reviews beat occasional reviews.
384 reviews vs. 2 reviews. Same search, same market. One gets the call, the other gets scrolled past. Our client is the 384.
Build the system.
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Most business owners have never had a marketing partner that works like this.
We take marketing off your plate. You approve the content, we walk you through campaigns, and we review reports with you monthly.
Your only job is FEEDBACK.
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Every goal I've actually hit started with a habit designed into my schedule before I needed it.
Date night. Kid time. Workouts. Faith. All of it on the calendar.
You can't just max effort one thing without everything else paying for it.
Design the schedule first.
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A sales funnel is not software. It is a process:
Attract, capture, nurture, convert, retain, reactivate.
Most businesses do step one and step four and skip everything in between.
That gap is where your leads disappear.
Build the process. seangarner.co
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3 things to fix on your Google Business Profile NOW:
1. Primary category. Pick your most profitable service.
2. Fill it out completely - everything Google adds.
3. Ask for reviews every time.
Do these three things and your map pack ranking will move. seangarner.co
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