Cooper Kupp said, "I'm going to go earn it again, every single day." "I think that's the difference, I've never stopped this mindset of earning." Entitlement is the enemy of hard work. It's expecting rewards that you haven't earned. Cooper Kupp shares a masterclass on earning it and how to overcome entitlement. "Once you start saying 'I deserve it' - that's when the 'I've arrived' mindset starts to happen." "I didn't deserve the opportunity...I didn't deserve Eastern Washington. I didn't deserve the NFL. But I've worked to earn an opportunity to go attack it." From small-school recruit to Super Bowl MVP and he still doesn't think he deserves it. "At no point during that journey...did I then say okay I'm there now, like I've done enough, like I've arrived and now I deserve to play." That's the trap. The moment you feel entitled is the moment you stop earning. "I've never stopped this mindset of earning...every year ends and I feel like there's just a little more, there's more we can do. I got to go earn it again." Entitlement is the enemy of hard work. It's expecting rewards you haven't earned. It's the delusion of deserving without doing. The best never feel like they've arrived. They earn it every single day. How they eliminate entitlement: 1. Shift from "I deserve" to "I earn" - Success isn't owed. It's built. 2. Act with humility - Stay coachable. Stay hungry. 3. Embrace growth over status - Focus on getting better, not on what you think you deserve. 4. Earn it daily - Compete. Bring energy. Every single day. 5. Know your sacrifice - Commitment has a cost. Pay it. It reminds me of a quote from the Clemson strength and conditioning coach: "They don't put championship rings on smooth hands." Nothing is given. Everything is earned. (🎥 Daily Grind with @CooperKupp)