Getting people to your website and turning them into happy paying customers is what we do best Sign up for your FREE 14-day trial here 👇
Boise, ID
Joined May 2014
- Tweets9.6K
- Following3.6K
- Followers25K
- Likes3.9K
Want to best performance for your Black Friday emails? Listen to this ⬇️
Your loyal customer and a lead who signed up yesterday shouldn't get the same Black Friday email.
So you need to segment your list and add tags before your Black Friday campaign goes out.
Here’s how to do it in one afternoon and four Claude prompts 👇🏻
Group 4: Your new leads who need a first yes
Use this prompt ⬇️
"Find contacts with no orders and tag them 'Lead'"
Now when your holiday campaign goes out:
→ Your 3-time customer gets an offer that builds on what they already own
→ Your new lead gets an easy first purchase
→ Your almost-buyers get the upsell they skipped
→ Last year's holiday buyers hear from you first
It’s the same campaign, with each email going to the people it was written for.
Most of your visitors are probably on their phone. Yet on average, mobile converts worse than desktop with the exact same copy (3.4% vs. 2%).
A big part of the gap is friction that hits right when people are ready to buy.
→ On a small screen, people get more convinced with every scroll.
→ By the time they’re ready, your button is long gone.
→ A sticky CTA stays under their thumb, so the second they decide, they can click.
No scrolling back to the top, no second-guessing.
In our A/B tests, the sticky version kept winning.
Josh Latimer started out delivering pizzas 🍕
Then he went on to build and sell 4 companies.
One of those sales changed how he thinks about profit.
Here's his framework for growing profit without ads ⬇️
Then turn the ads back on
Josh tells his clients to pause ads until FRAP is in place. Fix what each customer is worth first, then buy more of them.
