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When every mile costs more, distance becomes a line item. Chains are rethinking how far their product travels, and regional suppliers have an opening. hubs.la/Q04z0Rff0

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Cheap isn't clean. Kraft Heinz and Sam's Club are proving grocery buyers won't settle for one without the other anymore. hubs.la/Q04ydZKt0

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One war shut a major shipping strait in 48 hours. Container rates jumped 109%. The other has been rerouting ships for two and a half years straight. Retail supply chains are absorbing both at once, right before the holidays. New Outmarket piece: hubs.ly/Q04xPTpm0

Your prospect isn't Googling you anymore. They're asking AI. Then, according to Gartner, 69% of them go find a human to double check it. hubs.la/Q04xbV--0

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B2B quota attainment fell from 52% to 46% in a year. Not weaker selling, just fewer swings. Now the holidays are about to take more of them. New from the Outmarket Series: how to aim what's left of this quarter before the window shuts. hubs.la/Q04wLzPy0 #B2BMarketing #OutmarketSeries

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Your click-through rate might be bots, not buyers. Corporate scanners auto-click links before a human ever opens your email. Here's what's actually changed with email compliance and deliverability in 2027: hubs.la/Q04vM2_T0

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The grocery deli quietly became a bigger restaurant competitor than anyone expected. 28% of shoppers now use it as a restaurant replacement, up from 12% in 2017. Here's what that means for suppliers selling into chain retail. hubs.la/Q04tLRZ50