Author, Marketing Leader, Podcast Host, RevOps Advocate & B2B Analytics Nerd. She/Her.

Seattle, WA
Joined May 2014
Join Anna Leary, Carey Picklesimer, and Andy Caron September 28th at 12 ET to talk through how the best #b2bmarketing organizations evaluate the fundamentals and use a down quarter to improve the business. bit.ly/3B7Vmrk
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It’s the topic #marketers love to hate, and it’s not really the problem. Ask what you’re trying to solve and really think about the best way to solve it before blaming the tool.
What is REALLY wrong with Attribution?? Hint: It's not actually Attribution. #marketingattribution #b2battribution #multitouchattribution @CamelaThompson buff.ly/3AIzz9A
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Want to reach more prospects? Listen to how they speak about your product rather than telling them how to think about your product. Your SEO rankings will thank you.
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How invested am I in @calibermind ? enough to risk this hot mess being on the internet forever LOL
A Public Service Announcement for Marketing Operations Professionals #MarketingOperations #angermanagement . Camela Thompson
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👏👏👏 Be Bold!
Be Bold. Be Brave. Freaking go for it! 🚀 Damn, we are fired up after listening to @calibermind Revenue Marketing Report feat. @FredJoyal1 & @CamelaThompson 🙌 Learn how to: 🧃 Be bold in everything you do 🧃 Own your story 🧃 Connect with others bit.ly/3Rm684m
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Husband: Those tree weeds are absolutely out of control. Me:…. Husband: Well what would YOU call them? Me: Shrubs, bushes, hedges.. Husband: None of those words capture how I feel about those things. #fairenough 😂🌳🌳🌳
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It’s an ice cream and Golden Girls kind of night. We’re living out the hand maiden’s tale (the prophet Atwood) and I’m out of good decisions for tonight. It’s okay to not be okay right now.
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Camela Thompson retweeted
What if everyone in the company was treated like Marketing? #marketinghumor #marketingfunny #saleslife #saleshumor #marketinglife #funnynotfunny @CamelaThompson
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“If you aren’t embracing data as a marketer, you’re at a competitive disadvantage” — 💯👏
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If you haven't joined the RevOps Co-Op, do it. It's a supportive environment where ops people can ask questions and get advice. We're proud to be a community partner!
New Community Partner Alert! 🙌 Today we welcome @calibermind to help our #revops members with all of their #datahygiene, performance reporting, and data trending related questions! Look out for their support in the Co-op and reach out to them in their areas of expertise.
There are a few things I'm very passionate about: * Potatoes should have their own category on the food pyramid * Dogs are a gift to humankind * If you think #RevOps is #SalesOps 2.0, we need to have a sit-down convo demandgenreport.com/features…
To be clear, I am a fan of attribution—but only when used wisely. If you don’t communicate the shortcomings and sell it internally as marketing’s silver bullet, you’re asking for trouble.
🎉 We dropped a new episode today on our YouTube channel Theme: Being more human in marketing 💚 Feat. @CamelaThompson over at @calibermind discussing the tension between being a creative marketer & attribution intoxication 🧃 bit.ly/3vHJhq9
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Getting stuck in a rut isn’t an option for start up marketers. @IndyMcGrath had some great ideas to snap out of it 🔥
👀Hey look! It's @IndyMcGrath with @CamelaThompson over at @calibermind 👏 Listen to Brett share: 🧃Why passion projects can inspire B2B marketers 🧃The mentality of marketers in a startup 🧃The lessons he's learned from podcasting bit.ly/3xqPARr
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Want to know what the board is looking for from marketing leadership? 👂👇
Christopher Antonopoulos Founder & CEO of @FindYourYeti, joins @CamelaThompson, in this episode of the #RevenueMarketingReport. Christopher shares 5 methods of better understanding marketing data, avoiding #data pitfalls and dealing with the dark funnel. calibermind.com/rmr/measure-…
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And at 25 when you realize you’ve just celebrated the last “fun” milestone — cheaper auto insurance premiums. Remind me why we were so eager to be adults as children?
You become an adult twice. When you turn 18. And when you find out how much it costs to professionally frame something at Michael’s.
72% use reports to make decisions 🤯 how is marketing by gut still a thing? Most of our activity is digital…
Marketers are always playing a juggling act between strategic growth, brand awareness, and proving their impact. According to the HubSpot, While 72% of marketers say their company uses reporting tools, only 53% are using #attribution reporting. 🤯
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Tech marketer: Optimize your strategy and channel mix at every stage based on highly detailed data. Your target audience: Yeah, but what exactly do you do? -- We're all guilty of it. Talking to customers is the only way to #stopthemadness