CJ Media

It’s National Selfie Day! Our Gallopalooza horse wanted in. @courierjournal #nationalselfieday #cjpower

We are so proud to share the unique branded content portal we created for @KyDerbyFestival on @courierjournal which helped solve marketing challenges. xitter.cf/INMAorg/status/1006809…

In marketing, message is important. When it all comes down to it, marketing is about telling a story. Your marketing message should emphasize value and how your product or services make your B2B customers’ lives easier. ow.ly/sUQF30jFWXe

Whether you run a local plumbing company or own a small florist shop, all local businesses can benefit from using local Search Engine Optimization to reach customers all along their consideration path when seeking products and services. ow.ly/qpj230jFX9R

Ready for more good news about digital marketing? Check out a fun interactive infographic, and download the digital trends whitepaper. ow.ly/givf30jFWJr

There is something to be said for modest bragging. You don’t have to be a marketer. All you need to do is make sure your brand marketing benefits from some clear statements about what your business does. ow.ly/LAg530jFWp6

Local digital marketing and traditional marketing don’t have to be at odds with one another. In fact, online tactics like SEO, social media and mobile help improve the success of offline investments by expanding your reach and attracting new leads. ow.ly/f5ZL30jFWbA

Mobile marketing helps ensure that your brand is present when consumers are ready to buy. ow.ly/sk5b30jFVUZ

Gravity high-impact digital ads do more than reach audiences, they inspire action. ow.ly/XJ2230jFVHf

As digital video continues to gain popularity as a marketing device, more and more business owners are investing in short digital videos. ow.ly/J6kN30jFVvx

We can help you find your audience, craft your message, and create video that engages your target audience and moves them to action. ow.ly/gVqx30jFVcB

High impact ads pair engaging formats with platform innovation to keep audiences focused on your compelling ad content. ow.ly/zgqu30jFSwx

Your brand is much more than a logo or a name. It’s the sum total of the way your customers experience your brand. ow.ly/crML30jFSgs

Also known as native advertising, branded content is a form of paid online advertising that closely follows the natural form and function of the platform on which it appears. ow.ly/uBo330jFRKw

You provide a needed product or service that makes your customers’ lives better. Everything else flows from that. #brandstorytelling ow.ly/OXam30jFReB

When you peel back flashy design and clever copy, all marketing is storytelling. Understanding what motivates your customers is key. Your are telling the story of how your customers use your product or service to make their lives better or easier. ow.ly/B1rr30jFR4x

Branded content covers a variety of advertising methods, but all share a common characteristic. They create an engaging marketing message and seamlessly integrate it into content that consumers are already seeking. ow.ly/trEo30jFQte