Hammering data into useful tools for Ad Agencies and Media Outlets.
NYC
Joined July 2010
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Cordie P. DePascale retweeted
Unlock TV Data, Supercharge Buyer/Seller Collaboration in 2021 - watch Mediaocean SVP Fraser Woollard and
@PremiumMedia360 Chief Strategy Officer
@CDoMedia discuss TV campaign optimization, measurement, data sharing, and more. ow.ly/NONk50DZ9xt
Cordie P. DePascale retweeted
Presented by @blkintechnology, learn from Mediaocean industry experts about the tremendous advances within the world of #AdTech and #MarTech, and how we are helping to drive that change.
Cordie P. DePascale retweeted
The time has come to think about new ways to engage local audiences. Tune in as experts Fraser Woollard (Mediaocean), Nick Simonetti (@Vevo), and Jenna Balavram (@SparkFoundryWW) discuss the future of reaching local audiences through music videos. ow.ly/Okq850Bmgj2
Cordie P. DePascale retweeted
What is @DeborahWahl’s superpower? From fast food to fast cars, find out what has driven her to become the first Global CMO of @GM - Thursday July 9th @ 2PM EST: mediaocean.com/superpowers-w…
Cordie P. DePascale retweeted
TV Buyers are looking for new ways to reach critical audiences across whichever screen they choose to watch. Join Mediaocean’s Fraser Woollard and @YouTube’s Elliott Nix as they discuss the digitization of TV media and the importance of integration: ow.ly/Ssjc50zXWw8
Cordie P. DePascale retweeted
No one thinks about supply chains until they stop working. Read the Three Critical Areas of Improvement Mediaocean CRO @RamseyMcGrory suggests in order for marketers to make important decisions - at ALL points in the marketing supply chain: ow.ly/JIrF50zHlgg
Cordie P. DePascale retweeted
We need supplies.
We need your help.
If you can manufacture PPE I implore you to do so. NYS will pay a premium.
Email Covid19supplies@esd.ny.gov
Cordie P. DePascale retweeted
Tune in to @YahooFinance at 11:20 EST as CEO @billwise discusses the implications of COVID-19 on advertising and media: ow.ly/ucCT50z3irF
Cordie P. DePascale retweeted
Must-read from @digitalshields on worlds of video gaming and TV ads coming together
“Gaming, in all its flavors, is increasingly just another form of video, and we’ve got to figure out how to respectfully develop a scalable ad model in its various environments,” @adamgerber @WPP
Simulmedia is talking with major game publishers about weaving TV-like ads into free games, and @davemorgannyc predicts a $10 bill market could emerge bit.ly/3dD6Y9j
Cordie P. DePascale retweeted
Boom! @businessinsider recognizes @TeamMediaocean as one of the hotest #AdTech companies of 2019, along with @integralads/ @Lisa_Utz, @BeeswaxIO/ @aripap, @LiveIntent/ @mrkeiser, @Xandr76, @TheTradeDesk... and more!!! Read below... businessinsider.com/18-hotte…
Cordie P. DePascale retweeted
Mediaocean's Blockchain project with @IBM was named a finalist in the @constellationr #SuperNova2019 awards. Want to help us win? Voting starts TODAY!! j.mp/2Ze7P7G
Cordie P. DePascale retweeted
"It's all fun and games until you lose a KPI."
"Every house needs a foundation."
"In-housing is a planning and measurement challenge, not a buying challenge."
Mediaocean's Drew Kane at Association of National Advertisers Conference on in-housing...
Cordie P. DePascale retweeted
Mediaocean CEO @billwise on the next NYC tech boom: "We literally had VCs telling us we wouldn't invest unless you move to the Valley. I still have people who ask me, 'Oh can you really get good tech talent sitting in NYC?'" And the answer is ABSOLUTELY! j.mp/2GTFBLG
Cordie P. DePascale retweeted
Incredible #BeetRetreat indeed. Candid conversations with industry leaders pushing for change in the TV ecosystem. Inspired to be in Puerto Rico and see the island spirit and resilience first-hand. Thanks @Beet_TV for organizing another fantastic event.
Cordie P. DePascale retweeted
All star panel at #AdvancedTVAds "Convergence isn't a media buying problem, but a planning and measurement problem."- @billwise with @LanceNeuhauser @Markformedia @RossMcCray Jay Nielsen of @Nielsen
Cordie P. DePascale retweeted
Mediaocean’s @CDoMedia addresses the guidelines for growing your tech stack and how to avoid three key frustrations in this recent post. Read more: j.mp/2pnEetd