Creating and sustaining a vibrant company culture is challenging in the new era of remote work. @BrandFederation Managing Partner @rianchandler explains how we did it.
hubs.la/Q01dGWQz0
#brand #brandstrategy #marketing #communications #remotework #liveyourbestlife
@BrandFederation's @mwilliams5924 joins @NPR's @planetmoney to share an eyewitness account of the origins of the epic battle between the @GEICO Gecko and insurance #brand mascots. Check it out! hubs.la/Q01dnLWB0
#brandstrategy #marketing #advertising
The effect of this CAUSE is tighter, more memorable, and differentiated brand messaging that hits its target. @kellyokeefe explains.
blog.brandfederation.com/the…
#brand #brandstrategy #brandbuilding #marketing #communications #PR
Does @mwilliams5924 have the best definition of brand ever? Let us know what you think.
For #branding insight and advice, join Matt and @kellyokeefe each month for #BeerandBrands, a conversation about brands, over beers, at #RVA's best craft breweries.
hubs.la/Q018Pqd70
#CMO's, can't join @kellyokeefe and @mwilliams5924 for this month's #BeerandBrands at #RVA's @Castleburgbrew? The #podcast is on tap. Pour it to go, and get their take on talking with senior leaders about #brand.
#marketing #brandstrategy #value
podcasts.apple.com/us/podcas…
Are your senior leaders skeptical about #branding? @kellyokeefe and @mwilliams5924 help you make the case -- and win it -- in this month's #BeerandBrands. Great talk, less filler: brandfederation.com/beer-and…
Thanks for hosting, #RVA's @Castleburgbrew!
#brandstrategy #marketing
Keep your #copywriting and talking points on track with a simple mnemonic - CAUSE. @kellyokeefe explains.
blog.brandfederation.com/the…
#brand #branding #brandstrategy #marketing #marketingtips
Behind the scenes with #BeerandBrands at Richmond's @Castleburgbrew! Tune in next week for some advice from @mwilliams5924 and @kellyokeefe about how to talk #branding with senior executives.
Catch up on Beer & Brands at brandfederation.com/beer-and…, or subscribe at Apple Podcasts.
After investors call out @Unilever for assigning mayonnaise a higher calling than sandwiches, @kellyokeefe and @mwilliams5924 debate the role of #purpose in business strategy. #BrandBrawl! :) Enjoy another round of #BeerandBrands @Hardywood in #RVA.
brandfederation.com/beer-and…
Extremely disappointing to see tech brands with immense power for good continue to do the wrong thing. Cheers Neil Young. May other artists follow your lead. #Spotify #brand #strategy #fail
yahoo.com/entertainment/spot…





