BlueOcean

Board meeting tomorrow. Brand tracker next month. Anyone know a good psychic? 🔮 From the archive: a cartoon created in collaboration with @tomfishburne (@marketoonist) Still accurate. BlueOcean gives you the brand read without the wait: hubs.li/Q04DDGw20 Happy Friday from the BlueOcean team. May your next board meeting need no fortune telling.

Marketing budget hack: ask your CTO about your AWS spend commitment. BlueOcean is on AWS Marketplace, and eligible purchases can count toward that commitment. "Send me the link." 👇 hubs.li/Q04DnNvf0 #AWSMarketplace #ContextAIForMarketers

Jeff Spicer, VP Brand, Creative & Digital at @Akamai, on how his team uses BlueOcean to keep the brand relevant now that AI companies come to Akamai to build their infrastructure. See where your brand stands: hubs.li/Q04D1R370

Everyone came as "AI-powered." 👻 First thing we'd ask BlueOcean: "What matters to our audience that no one's talking about?" Book a demo: hubs.li/Q04CXPzD0 #B2BMarketing #Positioning #MarketingHumor #Halloween

Before you sign off on the 2027 plan, look for three things. A claim your whole category makes. A competitor gaining where you've assumed you're strong. A space your brand could own. Give the plan another look with BlueOcean: hubs.li/Q04CJkHf0

What if you could ask the hard questions about your 2027 plan and get the evidence before it goes to finance? Here are five worth asking. Better evidence, better odds. Find out how Spark™ can help today: hubs.li/Q04Cb6z90 #ContextAIForMarketers #PlanningSeason

Planning season is when the reporting load gets heaviest. Teams spend weeks pulling data from five tools, building decks and explaining why the numbers moved, all to justify next year's budget. BlueOcean combines your CRM data with brand, market and competitor context, so your team stops building decks. See it before your 2027 budget locks: hubs.li/Q04B-gVY0

Before you lock your 2027 plan, what do you still need to know about your brand and competitors? 3 questions marketing leaders ask Spark™ during planning season. Bring your next question: hubs.li/Q04BR4by0 #ContextAIForMarketers

Every marketing leader has had the "did you see what they launched?" conversation. But which competitor moves actually deserve a response? Our CEO, @grantmcdougall, shares how BlueOcean's AI agents help teams spot and prioritize competitive threats. See how it works: hubs.li/Q04BBzLv0 #ContextAIForMarketers

Your next marketing move starts with a question. Here are five marketers have shared that they ask BlueOcean Spark™. Bring your next marketing question. See what Spark™ can help you do with it. 👉 hubs.li/Q04Bs_8q0 #ContextAIForMarketers

Your launch messaging sounds great. But does it hold up in the market? @grantmcdougall on how simple it is: describe your audience, drop in your message, and Spark™ gives you a read in seconds, including whether it's on-brand. hubs.li/Q04Bd5_j0 #ContextAIForMarketers

So many of us use the same AI tools, and a lot of social media sounds like it. Our CEO @grantmcdougall on keeping your market, competitor and customer context current. See how BlueOcean helps brand marketers: hubs.li/Q04zYJLb0 #ContextAIforMarketers #BrandMarketers

A week worth rounding up 🌊 Our API launching, @HPE joining the BlueOcean family, and a closer look at how Akamai puts BlueOcean to work. Welcome, HPE and thanks to Jeff Spicer for sharing @Akamai’s story. The highlights 👇 hubs.li/Q04zQWgJ0

What are your competitors doing, and should it change your next investment? Jeff Spicer, VP Brand, Creative & Digital at @Akamai, shares how his team uses BlueOcean and Spark™ to decide what to do next. Read the case study →blueocean.ai/akamai #ContextAIForMarketers

The tools got smarter. The marketing somehow got more similar. 🙃 Same models for everyone. What you know about your customers and your brand is the part that's yours. Knowing what to do with it is still a human job. Collab with @tomfishburne #ContextAIForMarketers