Nicole Carter

🚨ACADEMIC LEGACY: Mississippi State University (@msstate) sociologist Braden Leap has published a peer-reviewed study examining race and country music during the year of Beyoncé’s COWBOY CARTER. Published in Race and Social Problems, the September 2026 paper, “Beyoncé Had to Crawl”?, analyzes 249 articles from Billboard, Rolling Stone, The New York Times and The Wall Street Journal published throughout 2024. The research found that while journalists acknowledged increasing diversity in country music, they continued highlighting the genre’s history of racial exclusion and contemporary discrimination, portraying progress as incomplete and reversible. 🔗 link.springer.com/article/10…

When Stevie Wonder predicted that Beyoncé’s COWBOY CARTER “may end up being the most talked about album in this century” while presenting her with the 2024 iHeartRadio Innovator Award, I think the legendary musician and humanitarian understood something about this project that many overlooked at the time. More than two years later, following the Democratic wave and historic political firsts of the 2026 midterm elections, his words are worth revisiting. So much of the conversation when COWBOY CARTER dropped was about whether Beyoncé belonged in country music. Meanwhile, she was asking a much bigger question: Who gets to define America, claim its traditions, and have their contributions recognized as part of its history? You hear it throughout the album. “AMERIICAN REQUIEM” confronts exclusion and the struggle for belonging. “YA YA” celebrates the richness of American music without ignoring the country's painful racial history. “ALLIIGATOR TEARS” speaks to the impossible expectations and sacrifices people make just to be accepted. And “AMEN” brings everything full circle, confronting that history while leaving room for reckoning and renewal. Now, as the country reflects on an election marked by historic breakthroughs in representation, folks are returning to these songs and hearing them through a different lens. Not because Beyoncé was predicting an election, but because the questions she raised about America are still very much part of our national conversation. That's what makes Stevie's prediction so fascinating. COWBOY CARTER wasn't simply Beyoncé experimenting with another genre. She was examining America, its contradictions, its history, and who gets to belong. And while people were busy debating whether she belonged in country music, they missed just how much she was saying about the country itself.

‼️UPCOMING: Beyoncé’s SirDavis has been named to the masterclass lineup for The Tasting Alliance’s Top Shelf 2026, taking place November 7–8 in San Francisco. 🥃 The event brings together spirits brands, buyers, distributors + industry professionals for tastings, education + networking. 🔗 thetastingalliance.com/event…

🚨NEW: Beyoncé’s CÉCRED was among the featured beauty brands during Ulta Beauty’s 2026 Campus Tour (@ultabeauty), bringing its haircare products to five universities across Texas! Produced in partnership with Her Campus Media (@HerCampus), the October tour introduced college students to products from Ulta’s beauty assortment through on-campus experiences, giveaways, and brand activations. Three CÉCRED products were spotlighted: • Heat Activated Silk Glaze • Nourishing Hair Oil • Restoring Hair & Edge Drops The tour visited the University of North Texas, UT Austin, Texas State University, Texas Southern University, and Texas A&M University. (@UNTSocial @UTAustin @txst @TexasSouthern @TAMU) The activation gave CÉCRED additional exposure to college-age consumers through Ulta’s retail marketing efforts.✨ 🔗 ulta.com/discover/campus-tou…