Call of Duty, like other game franchises, has experienced a massive browning of their consumer audience worldwide mainly due to the expansion of the internet in the late 2010s. Around the release of Modern Warfare 2 in 2009, the player base largely included people exclusively from Europe and America and (maybe) a random Brazilian guy shouting into a busted mic in your lobby. It’s safe to say the average iq of the gamer of this era was about 100 or so. As soon as the internet became more accessible throughout the world and also the levels of mass immigration were peaking inside of western countries, that number, and I’m being conservative with my estimates here, dropped 1 standard deviation below the previous average making it much harder for the developers to create similar games to the ones they made before. Gold camo for your weapons were no longer a satisfying enough achievement to work up for according to the new cod player. They needed to be flashier. Add some bright and shiny laser beams to the gun so the Honduran can drool all over his computer screen every time he loads up a game of team death match. Give the bullets rainbow tracer rounds. Fight a fucking giant in the campaign missions. Do anything you need in order for the horde to log in daily.