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Joined October 2008
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Bannerflow retweeted
I have the same problem and was actually trying to fix it a few months back, but never found a good solution.
@Bannerflow has a cool feature where you can create multiple formats from one creative, but I couldn't figure out how they do it.
Erik Modig (Marketing Levels) shared some interesting insights around maximizing ad performance, in our last key note session of the day:
🏀 Only 5 out of 1000 campaigns are the “LeBron James” of ad campaigns
#bannerflow #customersummit
⏱️ According to Tobii, the average fixation time of online ads is 2,07 seconds.
🏆 Showcasing your brand logo within the first 2 seconds of your video ad will maximize brand awareness.
#customersummit #bannerflow
"Much more than just a job board, you CAN use your Instagram and Facebook creatives on LinkedIn too" - John Williamson (LinkedIn), continuing on with the trend of #repurposing your creatives as we heard from other keynote speakers on stage today.
#bannerflow #customersummit
💡 Thinking outside the box with Linkedin-distributed brand awareness? Use carefully-crafted brand collaborations to highlight innovation within your own brand and key brand attributes.
#customersummit #bannerflow
💡 Leveraging attention-grabbing content such as wider cultural and visual trends (nostalgia, pop-culture, memes etc.)? Effective on Linkedin too - as long as you deem it on brand!
#customersummit #bannerflow
💡 Wanting to reach the fashionista stakeholders or all Harry Potter fans through your LinkedIn advertising? Personalise creatives based on audience interests.
#bannerflow #customersummit
📺 "Advanced TV can be a huge brand opportunity" as @Lucas Jacobson (Adform) elaborated on stage today. #customersummit #bannerflow
On stage, Lucas simplified CTV, explaining it's not much different from Display. Whether it's implementation or personalization—like geo-targeted content on household TV screens—CTV offers similar capabilities.
#customersummit #bannerflow
✅ Mass reach
✅ Cost-effective CPM's
✅ Good creative opportunities
#customersummit #bannerflow
🥄 “A melting pot of content cooked up by our community” - is what TikTok has become today with all new types of content- and related ads- such as #cleantok and #financetok as described by Marcus Brännfors - Client Solutions Manager at TikTok
#bannerflow #customersummit
“Consumers don’t have an ad problem, they have a disruption problem” - Markus Brännfors, Client Solutions Manager at TikTok, explains how when advertising is done right it can be both additive and integral to the user’s entertainment experience. #bannerflow #customersummit
Elin Pamelius (ex Meta): "We're in a test-and-learn era where experimentation is key. As everything changes, it's essential to test, learn, and adapt. Embracing an experimental mindset helps us move forward and achieve better results."
#customersummit #bannerflow
Emil Bjornskar (Miltton): "When your content is aligned with your overall strategy, it can be adapted across different channels while still staying true to your brand." #Bannerflow #customersummit
We’re live from the @Bannerflow Customer Summit! 🎉 Stay tuned as we dive into insights from across channels, hear expert marketing guidance, and engage in interactive panels with global brand leaders. #CustomerSummit
#bannerflow
Bannerflow retweeted
Top martech tools to check out:
HubSpot Marketing Hub
ActiveCampaign
Databox
Klipfolio
Organic Research
StoryChief
Semrush CRM
HubSpot CRM
Close CRM
Bannerflow
Social Tracker
Buffer
Hotjar
Dynamic Yield
Supermetrics
Segment
Whatagraph
social.semrush.com/3uwSULI.
Bannerflow retweeted
We sat down with @Bannerflow's Thomas Haugan to share his expertise and insights on leveraging technology and automation to drive efficiency without compromising creativity in digital advertising.
#digitaladvertising #automation #industryinsights
marketech-apac.com/unlocking…
Celebrating the vital role women play in our success this #InternationalWomensDay 🌍 From 26% in 2022 to 38% in 2023, we're making real strides towards gender balance. It's our promise in action. #GenderEquality #DiversityInTech