Analytics Powered by Human Behavior. 55MM People-Based Household Graph. More actionable campaign intelligence. https://xitter.cf/t.co/qme0VRcWpq
Joined February 2019
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App Science® retweeted
Pivot Marketing Group Select @AppScienceInc Data Analytics and Insights Division for a Multi-Year Deal to Support Diverse Audience Understanding
readmagazine.com/industries/…
#AppScience #Datavalidation #marketing #news #ReadMagazine
App Science® retweeted
New data from @AppScienceInc shows that when it comes to streaming, the Hispanic population of the United States has diverse needs. ift.tt/ridu7Es
App Science® retweeted
Join Ben Vandegrift, VP of Measurement at TVOT San Francisco, Thurs 5/25 at 4:10pm PDT on “Innovation in Streaming and CTV” w/ industry leaders from @AppScienceInc, @adstradata, & @VIZIO. They'll share innovations within CTV & more! Register here ➡ itvt.com/tvot/ #TVOT
App Science® retweeted
📺 ITVT Issue 44.87 - Televisionation: Curren¢y: Helen Lum, EVP at Measurement and Analytics Company, App Science - tinyurl.com/y7ju9jxe @AppScienceInc #Behavior #householdgraph #analytics #WDM @spencebovee @TVOTshow May 24-25 tvotsf2023.rsvpify.com #tv @tswedlow
App Science® retweeted
Our team wrapped up #BlackHistoryMonth by celebrating with a themed game of Jeopardy! Thank you to our team members who participated & congrats to all of our winners who each took home a prize from a local Black-owned business!
App Science® retweeted
Marketing Tech Outlook has recognized
@AppScienceInc as a TOP MARKETING ATTRIBUTION Solutions Company.
Read more: bit.ly/3ZrIQ1f
#martech #marketingattribution #analytics
App Science® retweeted
Helen Lum of @AppScienceInc joins @geekychic of @CIMM_NEWS to discuss Leveraging the Power of Human Behaviors at #MediaoceanRetreat.
Lum: “Just as we’ve been able to shift with the changes in human behaviors, we’ve also been able to shift with the new privacy laws.”
App Science® retweeted
Helen Lum, EVP of @AppScienceInc & Advertising Futurist Tameka Kee (@geekychic) moments before their fireside chat on “Leveraging the Power of Human Behaviors” here at the #MediaoceanRetreat during #ces2023
App Science® retweeted
📺 ITVT Issue 44.16 - App Science and Vidillion TVOT SF 2022 Hot Topic Sessions on Multicultural Measurement and on Advertising in Application Content - tinyurl.com/mrxsf6ry @AppScienceInc @VidillionInc @SabioInc #multicultural #measurement #advertising @tswedlow
App Science® retweeted
Sabio Holdings (#TSXV: $SBIO) is a one-stop-shop for tailored CTV ad campaigns stockhouse.com/video/thepowe… @SabioInc #stockmarket #ThePowerPlay
App Science® retweeted
So many will be joining us at TVOT SF 2022. Register Today! events.hubilo.com/tvotsf2022… The TV of Tomorrow Show is on October 12-13 in San Francisco. Networking & Biz Dev Intensive! @tswedlow @VerimatrixInc @AppScienceInc @VidillionInc @Vevo @DISHMedia @simpli_fi @Imagine_Comms
App Science® retweeted
Multicultural audiences are bigger streamers than the general market (@AppScienceInc). Hispanic, African American & Asian American households average 7-8 apps, while the general market averages 6. Learn how to engage with diverse audiences at info@lgads.tv hubs.ly/Q01jwtt40
App Science® retweeted
Multicultural audiences are bigger streamers than the general market, according to @AppScienceInc. Download their U.S. Multicultural Trends Report to learn about multicultural audiences and their top streaming and app interests on mobile and CTV. bit.ly/3Pbib2m
App Science® retweeted
Average number of connected TV streaming apps
General market audience households: 6⃣
Hispanic-American households: 7⃣
African-American households: 7⃣
Asian-American households: 8⃣
bit.ly/3QBZG8h
#broadband @AppScienceInc
App Science® retweeted
Research: #Multicultural Groups Are the Biggest Streamers @AppScienceInc @SabioInc in @TVTechnology #CTV
tvtechnology.com/news/resear…
