ASA Copy Advice
How to stay compliant before going live with your ads.
More info: adstandards.ie/copy-advice/
Justin Walsh, Principal Officer at @RevenueIE, joined our Influencer Webinar to break down tax reporting for influencers and share tips on staying fully compliant. Watch the full session now adstandards.ie/the-business-…
An IVF clinic claiming to have ‘been here for nearly 40 years’ despite opening in 2021, a website displaying prices without VAT included, and an in-store promotional offer that did not state it was exclusively for students. More info adstandards.ie/recent-compla…
Missed our recent webinar, The Business of Influencing?
Catch up anytime and hear insights from:
• Orla Twomey, Advertising Standards Authority
• Justin Walsh, Revenue
• Sarah Jane Staunton, The Collaborations Agency
👉 Watch back to the full session here: adstandards.ie/the-business-…
Upheld cases include misleading offer terms from An Post, misleading green claims from Rathwood, and irresponsible AI created content from Molloy’s Liquor Stores
Read more here: adstandards.ie/complaints-de…
#asa #adstandards #adcompliance
Influencers & creators - learn the business side of content creation!
📅 Tues, 11 Nov | ⏰ 11am–12pm
Hear from ASA, Revenue and The Collaboration Agency.
Register here: dv4-com.zoom.us/webinar/regi…
#TheBusinessOfInfluencing #InfluencerMarketing
ASA has signed a data-sharing agreement with Competition and Consumer Protection Commission.
Under the agreement, ASA will be able to share information with CCPC, including the names and usernames of #influencers who have not complied with Irish advertising rules.
More info: adstandards.ie/asa-signs-dat…
Making environmental or 'green' claims in your advertising?
Make sure you can substantiate every statement.
Terms like 'eco-friendly', 'sustainable', and 'carbon neutral' may resonate with your customers, but without evidence, they could mislead.
Honest ads foster trust.
adstandards.ie/asa-code/envi…
Nine advertisements were found to have breached the Advertising Code at ASA's most recent Independent Complaint Council meeting. These included:
Eir
Dublin Airport Authority (DAA)
Dylan Oaks
Ella and Jo Cosmetics
Haven Pain Relief Centre
Image_a.d.s
Luxury Exchange
Twins_and_me
Voduz Hair
Read more here: adstandards.ie/recent-compla…
#asa #adstandards #adcompliance
In case you missed it, our CEO, Orla Twomey, recently spoke with @Webwise_Ireland about influencer marketing, the guidelines and regulations surrounding online commercial content, and what parents need to know.
Watch it back here webwise.ie/news/influencers-…
16 ads breached the #ASA Code at December’s Complaints Council meeting. Advertisers included:
Airport Driving School
Ashfield College
Beautysavers.ie
Cresthaven Ltd.
Human Collective
Irish Buckfast
MJ Roofing and More
MyVehicle.ie
Ogel Beds
POCO
Richmond Marketing
Superprof
The Self Improvement Project
Tonybet
Vibes&Scribes
Voduz Hair
4 ad complaints were not upheld.
More info: adstandards.ie/recent-decisi…
Not sure which #label to use on social media? Try on free online guide or download the flowchart here: adstandards.ie/social-media-…
Tune in to hear our Chief Executive, Orla Twomey, chatting to @Webwise_Ireland
🧐 Is it an ad?
🎙 In this new episode of Casting the Net, Webwise Youth Panelist Ishani talks to Orla Twomey, @AdStandardsIRE, about influencer advertising, what the rules are, and tips for teens to be able to spot an ad or a paid post online.
↪️ bit.ly/3B7qzPi















