Advertiser Perceptions retweeted

Digital Content Next@DCNorg10 Mar 2023
🇺🇸
United StatesConnected via WebAccount-level information, not a live location or per-post device.
Softer upfront TV ad market?: Less than half of marketers' video budgets going to upfront deals @AdPerceptions mediapost.com/publications/a…
Advertiser Perceptions retweeted
Interested in learning how measurement and data are being used by the industry's top agencies and brands today?
Hear from @AdPerceptions to answer the industry's most significant questions at Measurement & Data Conference this June in NYC.
Register at: ow.ly/nt4L50OrqYy
Advertiser Perceptions retweeted
Study finds only 19% of ad execs still working from home @AdPerceptions mediapost.com/publications/a… @mp_joemandese
Advertiser Perceptions retweeted
Study finds only 19% of ad execs still working from home @AdPerceptions mediapost.com/publications/a… @mp_joemandese
Advertiser Perceptions retweeted
Study finds only 19% of ad execs still working from home @AdPerceptions mediapost.com/publications/a…
Advertiser Perceptions retweeted
Study finds only 19% of ad execs still working from home @AdPerceptions mediapost.com/publications/a… @mp_joemandese
Advertiser Perceptions retweeted
What important criteria do you consider in selecting a #CDP?
“It starts with the features and ability to integrate in a way that isn’t asking us to change our internal systems”- Head of Digital Marketing.
Download survey for more insight: bit.ly/3R79vwG @AdPerceptions
Advertiser Perceptions retweeted
What important criteria do you consider in selecting a #CDP?
“It starts with the features and ability to integrate in a way that isn’t asking us to change our internal systems” - Head of Digital Marketing.
Download survey for more insight: bit.ly/3R79vwG @AdPerceptions
Advertiser Perceptions retweeted
Research shows 65% of #MarTech leaders believe CDPs will gain in importance over the next 1-2 years.
Learn more in this @AdPerceptions survey of US-based #CDP martech decision makers! via @treasuredata share.treasuredata.social/2g…
Advertiser Perceptions retweeted
Research shows 65% of #MarTech leaders believe CDPs will gain in importance over the next 1-2 years.
Learn more in this @AdPerceptions survey of US-based #CDP martech decision makers! via @treasuredata share.treasuredata.social/bu…
Advertiser Perceptions retweeted
Research shows 65% of #MarTech leaders believe CDPs will gain in importance over the next 1-2 years.
Learn more in this @AdPerceptions survey of US-based #CDP martech decision makers! ⬇️ bit.ly/3R79vwG
Advertiser Perceptions retweeted
Rising CTV budgets coming not just from linear TV, @AdPerceptions and @PremionMedia survey finds @TEGNA bit.ly/3z4T2kW
Advertiser Perceptions retweeted
More than Half of Advertisers Using CTV/OTT Will Increase Spending, According to New 2022 CTV/OTT Advertiser Survey ow.ly/PZL030so2ZZ @AdPerceptions @PremionMedia #martech #marketing #Technology #AdvertiserPerceptions #premion
Advertiser Perceptions retweeted
56% percent of advertisers say the pandemic has made podcast advertising more important.
insideradio.com/free/adverti…
#Podcasting #Advertising #DigitalMarketing @InsideRadio @AdPerceptions
Advertiser Perceptions retweeted
Advertisers are increasingly investing in #podcasts as the pandemic boosts their audience, according to a report from @AdPerceptions via @CampaignLiveUS campaignlive.com/article/why…
Advertiser Perceptions retweeted
Advertisers are increasingly investing in podcasts as the pandemic boosts their audience, according to a report from @AdPerceptions.
campaignlive.com/article/why…
Advertiser Perceptions retweeted
How can marketers future-proof their approaches to #identity #resolution as the end of cookies draws near? Join our very own, Kelly Lundquist alongside leaders from @AdelphicDSP, @AdPerceptions, @kinesso and @newbalance and on March 18th to find out: bit.ly/3l4by4j
Advertiser Perceptions retweeted
Don’t miss this important discussion about the future of #identity #resolution ahead of the #cookieapocalypse. Hear from #powerplayers from @AdPerceptions, @kinesso, @HavasMedia, @newbalance and #Adelphic on March 18: bit.ly/3qV9mOc #WomensHistoryMonth
Advertiser Perceptions retweeted
Research from @AdPerceptions shows that advertisers prefer buying #ConnectedTV services from established networks over startups, mainly due to concerns about #AdFraud. Do you think they have something to worry about? #AdTrends marketingdive.com/news/study…
Advertiser Perceptions retweeted
1 in 5 advertisers will allocate 25%+ of their ad spend to OTT, according to an @AdPerceptions report. The pandemic has increased cord cutting; allowing free, ad-based streaming to grow. Every year, 2-4M Americans cut cable. By 2022, 10M more will do so. #krushmedia #ctv #ott #ad





















