@AdGuard
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Blocks ads and protects your personal data on any OS/device. tg: https://nitter.cf/t.co/Qa5xEEk1Is
Joined August 2013
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Open HBO Max, settle in for a movie, and there it is: a casino ad: A woman can can't afford baby formula, she's told to start playing online slots, and she conveniently wins the money she needs. That's the entire plot. She gambles her way out of poverty, and HBO Max decided this was the ad to show paying subscribers, in nearly every break.
The actors look generated, and the scripts repeat. The names stay the same: Chumba Casino, Lavish Luck, Jackpot Go, Gleaming Slots. One subscriber said Gleaming Slots was nine out of every ten ads they saw. Another got the same Chumba ad four or five times in a row, and a commenter called the experience a legally recognized form of torture. A viewer who struggles with gambling addiction said these are worse than the sports betting ads. One guy can't even escape them, his carrier plan can't be upgraded, so the paid solution isn't an option for everyone.
One user who contacted support got a single reply: your complaint will be taken into consideration. Meanwhile, ad time went from four minutes per hour to six, a 50% increase, and the old promise to never interrupt HBO shows is gone. The cheaper plan is a dumping ground, and the official fix is to pay more.
Tubi viewers get one or two of these in every break. Discovery+, Hulu, Paramount+, Peacock, Sling, same complaints. Ampere Analysis, as reported by Business Insider, shows US streaming ad loads grew 18% between January and August.
We make an ad blocker, so you'd expect us to say "install AdGuard and you'll never see them again." Honest answer: sometimes. In a desktop browser you have a real shot. Inside apps and on TVs, much less. DNS can cut a separate ad domain, but when the ad comes from the same server as the show, blocking it blocks the show too. One Redditor claimed to have mostly cleaned up Apple TV with a custom blocklist and network logs, which suggests some ads are delivered separately, but there's no universal fix.
The saddest part is that somebody at HBO Max watched that baby formula ad and approved it. Kids will see these too, through a parent's profile, right around the time the new Harry Potter series arrives at Christmas.
Can’t find AdGuard AdBlocker in the Edge Add-ons search? Here’s what’s happening
Microsoft has begun phasing out Manifest V2, the extension platform currently used by our Edge version. As this transition gets underway, AdGuard AdBlocker has stopped appearing in Edge Add-ons search results.
The extension has not been removed. You can still install the official Edge version using this direct link:
microsoftedge.microsoft.com/…
Meanwhile, we’re finalizing the rollout of our Manifest V3 version for Edge. We’ll share another update once it has been published and fully tested.
Sorry for the confusion — and thank you to everyone who flagged the issue.
We have long criticized what has somehow become the new normal: TVs acting as literal spies in our living rooms
The latest @GamersNexus investigation shows exactly what high-end brands like LG do behind the screen
Spoiler: "optional" tracking is a trap
LG says interest-based ads and tracking are optional and off by default. On paper, simple. On the TV? The interface highlights "Select All" for 10 different agreements. The distinction is there, technically, but LG's interface just makes it very easy to miss
If you actually try to say "no", navigating these agreements takes 2,705 button presses. You also have to read close to 50,000 words of legalese — about 3 to 4 hours of reading. Dark patterns turn choice into surrender. Calling that "informed consent" is generous
And if you think a firmware update helps, think again. An older LG TV added a "Limit Ad Tracking" setting via an update. It appeared switched OFF by default — meaning tracking was not limited, even though the owner had accepted no new terms
Read how deep the rabbit hole goes in our full breakdown: adguard-dns.io/en/blog/lg-sm…
To AI, or not to AI: that is the question…
And it’s time to finally answer it.
If you’re the type who's completely over generated content and rolls your eyes every time another piece of AI slop pops up on your feed: this survey is for you. But if you never tire of arguing that AI is the logical next step in tech, and you’re excited about the new ways AI lets people create content, it’s for you too!
Take our quick survey: app.useberry.com/t/Npe5nN315… and tell us how you really feel about AI on the web.
Your answers won’t just gather dust in some pretty pie charts, they’ll directly help us decide on a potential new AdGuard feature!
Something big is cooking for Android users 👀
Fresh out of the oven: meet the first public beta of AdGuard Mini for Android. Never heard of this app? You may know it by its former name: AdGuard Content Blocker.
This isn’t just a rename. We’ve rebuilt the modest content blocker that could only block ads and trackers in two browsers into a lightweight version of AdGuard for Android — our full app. What remains unchanged: AdGuard Mini for Android is on Google Play — unlike the full app: adguard.com/en/blog/adguard-…
The v3.0 beta introduces DNS protection to block ads and trackers beyond the supported Samsung Browser and Yandex Browser. It also features a video browser, filtering statistics, recent DNS activity, and more. In fact, it’s the biggest update in the app’s history.
Want to try it before the official release? Join the beta testing program, put the new AdGuard Mini through its paces, and tell us what works and what doesn’t. Your feedback will help shape the final version.
Join the AdGuard Mini for Android beta channel: play.google.com/apps/testing…
🦊 Firefox added a built-in ad blocker to its iOS app. It’s a great privacy win, but it actually highlights a massive, anti-competitive problem with Apple
On desktop and Android, you can install any ad-blocking extension you want on Firefox. But on iOS, Apple's strict rules ban full extensions for competing browsers. Only Safari gets dedicated content blockers. Because of this, Firefox was forced to build a basic blocker from scratch just to compete
So, is the native Firefox blocker enough? It’s a solid start (powered by EasyList), but it’s just an on/off switch. It purposely leaves search ads (Google, Bing) untouched — which makes sense, since search royalties make up 73% of Mozilla’s revenue
If you want total control and custom filters on iOS, Apple essentially forces you to use Safari with a dedicated blocker like AdGuard
But if you’re loyal to Firefox, you don't have to choose. Add a system-wide DNS layer (like AdGuard DNS). Our system-wide DNS protection filters trackers across all apps, covering the blind spots Firefox leaves behind
adguard.com/en/blog/firefox-…
Your TV really worked hard for that top spot
Glad AdGuard Home kept those requests blocked! Since you can’t install ad blockers on Smart TVs, network-wide filtering is the only way to stop their telemetry
Credit to HaGeZi’s list for catching them, too 🤝
@GamersNexus Great work on the investigation!
Your LG TV is spying on you, even with no internet connection.
According to @GamersNexus, LG Smart TVs can scan local networks, identify content, and record/transcribe audio in standby.
They also found webOS flaws that could enable remote code execution. malwarebytes.com/blog/privac…
Ads sneaking through on iOS 27? It seems to be tied to the "Connectivity Assist" feature
While we're figuring out a workaround for this, you can easily restore your ad blocking:
1⃣ Go to Settings -> Wi-Fi
2⃣ Toggle off "Connectivity Assist"
🤔 Do you constantly pause your VPN just to check your bank app?
You actually don't have to! AdGuard VPN has an "Exclusions" feature (also known as split tunneling) that lets you decide exactly which websites and apps use the VPN, and which connect directly.
Right now, our team is working hard to redesign the Exclusions screen to make it smarter and easier to use. But to get it exactly right, we need to hear from you.
Do you use exclusions? Which apps do you bypass? If you don't use the feature, what's stopping you?
Please take a couple of minutes to fill out our quick survey. Your feedback directly shapes the future updates of AdGuard VPN: app.useberry.com/t/KPLWT4cnC…
Thank you for helping us build a better app! 💚
💚 AdGuard for Android v4.14: Better filtering and a smarter Recent activity screen
Ever wonder exactly what your apps are doing behind your back? With this update, we just made it a lot easier to find out.
Instead of scrolling through an endless wall of raw network logs, you can now filter requests in the Recent Activity screen by a specific app, company, or status. Want to check if that new free game is phoning home to advertising servers? Now it only takes a couple of taps to catch them in the act.
We've also included a massive performance upgrade for anyone using proxy or VPN extensions in their mobile browser. Previously, we had to downgrade that traffic to the older HTTP/1 protocol just to filter out the ads. Not anymore. AdGuard now filters HTTP/2 and HTTP/3 natively. You get the same flawless ad blocking, but with much faster page load times and zero compromises.
Update to v4.14 today, check your logs, and let us know what weird trackers you catch your apps using!
Read more about the new version on our blog: adguard.com/en/blog/adguard-…
The Manifest V3 drama proved one thing: You don’t control your browser
Browser extensions are fantastic tools, but they live inside a walled garden. They can only do exactly what Google, Apple, or Microsoft allows them to do. And Big Tech can change the rules of the game whenever they see fit.
We know this firsthand. In February 2025, the strict new Manifest V3 policies forced us to completely remove our custom filters and Quick Fixes from the extension simply because our build failed an opaque Chrome Web Store review.
We fought back, of course. By September 2025, our engineers found a loophole using Chrome's new User Scripts API to successfully bring custom rules back and bypass the red tape.
But it highlighted an uncomfortable truth: it’s an endless game of cat and mouse. Corporations build higher walls, and independent developers have to spend months figuring out how to climb them.
There is a way to stop playing their game altogether. Stop relying on the browser.
If you want real privacy, you need filtering that happens at the system level. AdGuard’s desktop apps for Mac and Windows operate completely outside the browser's sandbox.
Here is why that matters:
🛡️ Immune to browser limits: Desktop apps literally do not care which Manifest version is trending right now or what the Web Store reviewers think. There are no rule caps
⚡ Pre-browser filtering: Ads, trackers, and telemetry get nuked at the network level before that garbage ever reaches Chrome, Firefox, or Brave
💻 System-wide protection: It doesn’t just clean up your web browser, it blocks ads and tracking in your other desktop apps, too
Don't sit around waiting for browsers to decide how many ads you're allowed to block. Take the control back.
Best news of the week! We’ve already tested it, and AdGuard Ad Blocker works perfectly on the new Vivaldi Snapshot for Android 🛡️
Want to try it?
1️⃣ Grab the latest Vivaldi Snapshot
2️⃣ Open the Chrome Web Store (it switches to desktop mode automatically)
3️⃣ Add AdGuard
Enjoy desktop-level filtering on the go!
PSA for Android users: yes, the rumours were true. Extensions are here. 🔥
vivaldi.com/blog/vivaldi-on-…
How to fit an elephant into a phone booth: Surviving Manifest V3 🐘
Chrome’s shift to Manifest V3 forced ad blockers to play by a harsh new set of rules. The biggest issue? Strict limits and the loss of direct control over network filtering.
In the Manifest V2 days, an extension could inspect every single network request in real time and block trackers on the spot. It was powerful and gave us total control. Manifest V3 flipped the script: now, the browser handles the blocking, and the extension must hand over a rigid list of rules in advance using the declarativeNetRequest API.
To make matters worse, Google slapped developers with strict quotas, capping dynamic rules at just 30,000. For context, a solid filter list requires hundreds of thousands of rules to keep your internet clean.
Here is exactly how we adapted to the new reality:
— Smarter Quota Management: We built a custom engine that translates our complex syntax into Chrome's basic format on the fly. To maximize the tight 30,000 limit, we developed a system that categorizes rules into "Safe" and "Unsafe" buckets, squeezing every last drop of efficiency out of the browser's quota
— Advanced CSS Hiding: If browser restrictions completely prevent us from blocking an ad request at the network level, we rely on cosmetics. We heavily upgraded our CSS engine to surgically hide banners right on the page. The request might happen, but you'll never see the ad
— The $urltransform Modifier: Introduced in our recent v5.5 update, this feature is pure engineering magic. It allows us to rewrite URLs on the fly, stripping out invisible tracking parameters before the request even goes out, all without breaking the website itself
We’ve spent the last couple of years testing, writing thousands of lines of code, and dodging Web Store limits for one simple reason: so you don't even notice the transition to MV3.
The internet is just as clean and fast as it always was.
🥷AdGuard VPN for Mac v2.10: Apps should be accessible to everyone. No exceptions
With this update, we’ve wrapped up a massive under-the-hood interface overhaul that we started in the previous release.
The app is now 100% optimized for macOS Accessibility features.
🔍 Here is what that looks like in practice:
• Websites and apps exclusions: Interface elements now feature clearer labels and a logical focus order, making it straightforward to manage exclusions without a mouse
• Statistics: VoiceOver accurately identifies controls, usage metrics, and active states so you can easily review your traffic data
• Advanced settings: Focus behavior across complex options and modal dialogs is now consistent, preventing unexpected jumps
If you rely on VoiceOver or navigate your Mac strictly by keyboard, update to v2.10 and let us know what you think!
Catch all the details about this update on our blog: adguard-vpn.com/en/blog/adgu…
