@ATTENTION

We help brands explore what's new to inspire what's next.

 NYC, LA, LDN, SHA, TOR, MTL
attentionglobal.com/
Joined August 2008
  • Tweets7.1K
  • Following856
  • Followers2.9K
194Media
Artist of science (and our CCO) @Maxspire sat down with @Forbes to discuss the "death of choice" and how #AI is ushering in a new paradigm for brands. forbes.com/sites/billeehowar…
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Happy Pride Weekend 🌈 As millions of people gather for #WorldPride in the heart of NYC, we share in the celebration of love, and support the commitment to diversity and inclusion everywhere.
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We tried #BeABrawlStar challenge in 🥳 of our 1st @tiktok_us campaign for client @supercell. For the emerging platform with 500mm+ monthly active users, we created custom animations and worked with international influencers.
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Happy #EarthDay from us green thumbs at Attention!
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.@ATTENTION President @TBinNYC shared his thoughts on why advertisers still can't quit @facebook one year after the hearings via @CNBC mdc.ee/lTOP50pJSsO
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Check out thoughts from our President @TBinNYC as @CNBC covers @facebook one year after the hearings cnbc.com/2019/04/08/facebook…

Facebook keeps advertisers addicted after a year of scandals

Facebook's ad revenue share and user base keep growing in the U.S., and advertisers haven't found alternatives that give the same kind of bang for their buck.

cnbc.com
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This new app lets users post with greater creative freedom but without the constraints of criticism. Maybe Kanye was on to something. techcrunch.com/2019/03/14/fi…

Firework officially launches a short-form video storytelling app, backed by Lightspeed | TechCrunch

Facebook usage has declined for the first time in a decade, while video-centric apps like TikTok are being touted as the future of social media. Entering

techcrunch.com
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#balanceforbetter starts within our own community, so we’re proud to share our newest agency initiative ⚖️ ATTENTION employees will be volunteering their time and expertise—from creative 🎨… instagram.com/p/BuwfZ23BMzF/… – at Manhattan, NY
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"Lil Corporate Cheese Platter"
my book is better than my tweets@MichellCClark6 Mar 2019
Put “Lil” in front of the last thing you ate and that’s your new rapper alias
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Instagram goes hard after Pinterest by testing a feature which lets multiple users collaborate on public collections. As Instagram is ramping up eCommerce efforts, brands could use this feature to share their collections of items to buy socialmediatoday.com/news/in…

Instagram's Working on New Updates for IGTV, Public Collections

Instagram is working on a couple of new features for IGTV, and a new public Collections display.

socialmediatoday.com
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LinkedIn providing yet another way to keep a finger on the pulse of what's happening. B2B brands should look at this feature as a way to keep an ear to the ground on trends and be informed when creating timely content. socialmediatoday.com/news/li…

LinkedIn Expands Rollout of 'What People Are Talking About' Trending News Section

LinkedIn is giving more users access to its new trending content feature, with a big focus on Indian users. 

socialmediatoday.com
Thoughts from our President @TBinNYC on Facebook’s latest attempt at winning over TV dollars
Business Insider
@BusinessInsider26 Feb 2019
Facebook is making its biggest bet to date to take on YouTube for video dollars. Ad agencies aren't convinced businessinsider.com/facebook…

Facebook is making its biggest bet to date to take on YouTube for video dollars. Ad agencies aren't...

Facebook believes that Watch can provide brands TV-like scale but agencies say that it's not clear what Facebook's strategy is.

businessinsider.com
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As Esports reaches 385 million people globally, it seems like any brand not marketing in the Esports world is already behind: adweek.com/brand-marketing/a…

Any Brand Not Marketing in the Esports World Is Already Behind the Curve

It’s valued at $1.5 billion and has a reach of 385 million people globally.

adweek.com
Sending 💕 to all the clients, friends and loved ones everywhere who light up our day. Happy Valentine’s Day! #valentinesday instagram.com/p/Bt37ovBhDer/…

ATTENTION (@attention) • Instagram video

instagram.com
We're happy to welcome our newest Academy member, Tom Buontempo @TBinNYC, who is President of @ATTENTION — one of the first ever social media agencies! 📱💬🎉 Read all about Tom here ➡ bit.ly/2SaHyED
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A useful guide for all the social media managers out there: socialmediatoday.com/news/ne…

New Study Looks at Latest Instagram Best Practices, Including Hashtag Use and Caption Length

Quintly's latest Instagram study looks at how to generate the most engagement, including tips on the number of hashtags to include and caption length.

socialmediatoday.com
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If stories really are "the future of social media" as @facebook believes, advertisers should be taking note: socialmediatoday.com/news/in…

Instagram Cashes in on Promote for Stories & Fresh Analytics

New offerings signal that the platform's co-founders' recent exit hasn't slowed down innovation.

socialmediatoday.com
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Interesting stats, and good to know when it comes to drafting tweet copy: techcrunch.com/2018/10/30/tw…

Twitter's doubling of character count from 140 to 280 had little impact on length of tweets |...

Twitter's decision to double its character count from 140 to 280 characters last year hasn't dramatically changed the length of Twitter posts. According

techcrunch.com
If your advertising relies on video ads, you might want to rethink your strategy: socialmediatoday.com/news/ne…

New Lawsuit Alleges That Facebook Worked to Cover-Up Inaccuracies with Video Metrics

Facebook is facing allegations of a cover-up of a mistake with its metrics - and the impacts of that cover-up could be significant.

socialmediatoday.com
Following in the footsteps of IGTV, it looks like @Snapchat is rolling out original video content of its own: snap.com/en-US/news/post/int…
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