We help companies discover & apply customer insights in product development and customer experience decisions

Burlington, MA
Joined July 2015
Planning to attend the virtual TMRE @ Home conference? Alongside Boston Children’s Hospital, AMS will be exploring how leveraging AI allowed BCH to develop highly detailed journey maps. Learn more & register for free:
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Are you working towards improving the patient experience through innovation? This infographic takes you through an introduction to AMS’s tried-and-true strategies for innovating in the healthcare ecosystem. Check it out: hubs.li/Q01NKfjR0
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AMS will be leading a session at the upcoming IANA Insights Illuminated Conference discussing the ways in which women are underrepresented and overlooked in the workplace, the community, and in market research. Get the full details here: hubs.li/Q01NmVC30
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With the worst of the pandemic behind us and life close to normal in most, but not all, places, AMS President and Managing Principal @john_c_mitchell shares a few things to keep in mind as you return to in-person customer interviewing and observation: hubs.li/Q01M-HG_0
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Our June 5-8 virtual #VOC course is SOLD OUT! If you missed out, we've got you covered! Due to popular demand, we have added a second virtual session which will run from June 26-29. Register before seats fill up: hubs.li/Q01MJplj0
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What’s your vision for #innovation? Our virtual #VoiceoftheCustomer course gives you a competitive edge & transforms your #productdevelopment. Details: hubs.li/Q01Jzzdf0
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Reach new heights in #productdevelopment with #VoiceoftheCustomer techniques. Master the fundamentals in our upcoming #workshop taught by insights experts @john_c_mitchell and Andrea Ruttenberg, PhD. Register today: hubs.li/Q01CNb1G0
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Equip yourself with the tools & confidence you need to advance your innovation by leaps and bounds. Sign up for our March workshop today: hubs.li/Q01CLPBF0
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Please join AMS in congratulating Associate Principal Rachael Settipani on being recognized on this year's GreenBook Future List as an emerging #insights leader! Read more about this impressive achievement: hubs.li/Q01Ct_fS0
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Looking to try a new approach to #productdevelopment? Our newly revamped #VOC workshop covers strategies to help you attain impactful #insights and tackle your #npd challenges. Learn more: hubs.li/Q01BTG2W0
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Our acclaimed VOC workshop is new-and-improved for the new year – refresh your knowledge with training from our customer insights experts! Sign up today: hubs.li/Q01B77hF0
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Are you an avid podcast listener? Here’s a suggestion! AMS Principal Kristyn Corrigan was recently featured on the Product Mastery Now podcast hosted by Chad McAllister, Ph.D. Listen to the episode now: hubs.li/Q01yD4DH0
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Is your goal this year to become a stronger innovator? Join our virtual VOC workshop this March to gain the skills you need to dig deeper into customer insights. Ready to learn why 3000+ #productdevelopment professionals have taken this workshop? Join us: hubs.li/Q01x_KPC0
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AMS presented alongside @Spectrum_Brands at @TMRE Continued, focusing on how Spectrum Brands has made deep understanding of customer needs central to their innovation strategy - and how they’ve seen paid dividends as a result. Watch now: tinyurl.com/4h6p6ypy
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