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Since 1980, AAR Partners has been bridging the gap between clients and marketing agencies to build relationships that last.

Manhattan, New York
Joined May 2010
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▶️NEW PODCAST: Episode 5 is all about understanding what consumers are saying about your brand with @Mod_Op_'s executive team. Listen here 👉 bit.ly/3oWKmc0
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👀@leeroth just released the 5 secrets to successful in-house and agency partnerships... get it while it's hot 👉 bit.ly/3bDbtlv
🏀 Thinking about hiring an athlete to represent your brand? The expert himself, @bergmantweets, CEO of @marketpryce is giving away all the secrets to athlete marketing in our most recent post. Check it out 👉 bit.ly/35okjQd
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🚨 Hot Off the Press: @SelfCreditApp, has selected @OdysseusArms as its creative AOR. We had a blast managing this review! Thinking about starting an agency search, we'd love to help. Reach out today 👉 bit.ly/37fjx9v
TikTok for brands... can it work? Yes, but you have to it just right. @libbybrockhoff from @OdysseusArms is giving you all the secrets to dominating the platform right here 👉 bit.ly/3ahIa7u
Thank you to @aruba for these kind words. We ❤️ working with you! If it’s time to find the right agency partner that goes beyond capabilities, AAR Partners can help. Reach out today 👉 bit.ly/37fjx9v
What is your brand's Value Quotient? Think of your VQ as your ability to reflect your audience's values back at them. @RPA_advertising's very own Hillary Haley, Ph.D. goes over 5 crucial principles your brand needs to follow to determine your VQ. 👉 bit.ly/3lm97J6
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There is an art to managing both performance marketing and brand marketing teams. Here's the secret👇 bit.ly/2Gj1Bjg
What do marketers need from agencies now? They still need salient creative, flexibility, resourcefulness with an open mind toward project work or “test drives.” #smAARtHuddle @AARLisa #newbiz
What is the overarching issue at hand at this point in time with the pandemic? We are trying to help marketers with creating certainty out of uncertainty. #smAARtHuddle @AARLisa #newbiz
How do we “appear” better on Zoom for virtual meetings? Learn and apply some of the basics for “on camera” tips – Posture is power; Smile with your eyes; Speak slowly and enunciate. #smAARtHuddle @AARLisa @newbiz
"Tip #3: Build the relationship. Consider sending engaging insights and information relevant to the prospect prior to the meeting." - @AARLisa #WinningTheVirtualPitch #MirrenLive
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"Do not use distracting backgrounds. You are supposed to be the foreground, not the background." - @AARLisa #WinningTheVirtualPitch #MirrenLive
"Tip #2: Set the room, which starts before the meeting actually starts. Send your agenda, headshots of speakers, and videos within your presentation in advance." - @AARLisa #WinningTheVirtualPitch #MirrenLive
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"Test, test, and re-test before you start. Think about your prospect's preference for software." - @AARLisa #WinningTheVirtualPitch #MirrenLive
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"You must make sure your remote capability is 100% perfect" - @AARLisa #WinningTheVirtualPitch #MirrenLive
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"Before the virtual meeting: check the tech, set the room, build the relationships, break the ice." - @AARLisa #WinningTheVirtualPitch #MirrenLive
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"The problem with going from the conference room to the Zoom Room is that we get Zoom Gloom" - @AARLisa #WinningTheVirtualPitch #MirrenLive