Seven League is IMG Media’s digital sports agency. We are a strategic, operational and commercial engine for the sports industry.

London and New York City
Joined February 2013
From today this account will no longer be posting updates. However, don’t worry – it’s not goodbye! We are bringing all our accounts together (a bit of housekeeping). You can still keep up to date with all the latest digital thoughts, trends and news via @IMG.
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The @rugbyworldcup opens tonight! Good luck to all the team @IrishRugby as they prepare for an exciting tournament - we're right behind you and looking forward to supporting you on your digital journey!🤩 📸 credit - IRFU
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The @NFL is back and we are looking forward to another exciting kickoff and season. As they say, you can't make this stuff up! Wishing all of our friends and partners a successful 104th season ahead.
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Our monthly Digital Digest analyses emerging trends in sport and is read by some of the industry's most influential figures. One of this month's features looks at the introduction of Marianne, a guide powered by AI, and her influence on the @LeTour 🚀

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This week, we are looking at the 2023 FIFA Women's World Cup. Spain clinched the trophy, while on the digital front, the host nations Australia and New Zealand welcomed the biggest growth.

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Another week, another great women’s sports event! This time, our focus is directed towards the @AIGWomensOpen 🏌️‍♀️ Between July 1st and August 15th, the event saw a 15% increase in new followers on Instagram. 🎉

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This week we are celebrating the great success that @EnglandNetball has seen throughout the World Cup, not just on the court but on their channels too. Make sure you're signed up for the digital digest to keep up-to-date with all the latest women's sports news!

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Congratulations to Ashley Shaner, our VP Strategy and Operations and Georgina Thornton VP, Head of Tennis Media, @IMG for being acknowledged in the Leaders Under 40. We are exceptionally proud to see them being recognised for their incredible contributions to the industry.
Announcing the 𝐋𝐞𝐚𝐝𝐞𝐫𝐬 𝐔𝐧𝐝𝐞𝐫 𝟒𝟎 𝐂𝐥𝐚𝐬𝐬 𝐨𝐟 𝟐𝟎𝟐𝟑, sponsored by @Deloitte. Meet the 30 exceptional individuals, aged under 40, who are continually pushing boundaries in sport and making their mark on the industry. ⤵️ #LSA2023

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July hosts the most iconic race in cycling history – the Tour de France! 🇫🇷 The Tour de France Femmes avec Zwift is only in its second year, yet it's already making waves! In our next issue of the Women’s Sport Digital Digest, we deep dive into these statistics!

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This summer, it's all about women's sports! We will be showcasing the Netball World Cup, Tour de France Femmes, and the highly anticipated FIFA Women's World Cup. Let's come together and celebrate these outstanding events! #summerofwomenssports #HerGameHerGlory #womenssport

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Our monthly Digital Digest analyses emerging trends in sport and is read by some of the industry's most influential figures. One of this month's features looks at the potential implications of @awscloud's $100m fund for generative AI startups 🚀

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Good luck to our colleagues and friends from @RandA and @IMG who are working hard at this spectacular event!
Keep up with all the action through The Open Radio. Live on air now.

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A thread on Threads and what athletes, teams and leagues need to know about Meta’s newest platform 👇🧵
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What languages are supported? 🌍 - 31 languages, including English, French, German, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Malay, Spanish, Traditional Chinese, Turkish and Vietnamese - Notably, Threads does not support Arabic yet
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What are the opportunities for sport? 🏆 - The platform is not ideal for breaking news as posts are not displayed in chronological order  - The functionality works for having conversations and therefore can be used to interact with fans
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“The challenge in rugby league for our embed team? Real-time digital transformation of @TheRFL and @SuperLeague into a first-class modern digital product. One that prioritises players, members, clubs and partners, whilst driving value befitting its potential.”   @CopycatDan
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