Yes billionaires have understood "attention" is the only scarce asset and the new status signal. It's why so many of them are suddenly starting podcasts, Youtube channels or posting on 𝕏. Once you already have $500m, another $100m changes relatively little. But a real audience gives you things money still can't automatically buy: cultural relevance, political influence, and proof that people voluntarily care about what you think and do. Also, the status inversion has become insufferable for them. Previously, extreme wealth itself guaranteed social importance. But online, an anonymous billionaire can post something and get 14 likes while a 19yo Youtuber gets 8M views. And it spills into real life (parties, dinners, galas, award ceremonies), the billionaire isn't the most interesting guy in the room anymore. He's the one trying to sit next to the Youtuber/Influencer. What they don't get is buying 800k fake followers is almost useless, cause the real status is having influential people read you, repeat your ideas, invite you places, argue about your posts, etc. Fake followers are basically a fake Rolex. You think the number itself will impress everyone, but the people who understand the game immediately know. Impact for all of us is that follower count will become an increasingly weaker signal. The valuable assets become identifiable high-status followers, recurring engagement, trusted opinions and the ability to move people towards an action.