This week’s #TCFilmFriday: ‘High-Rise’ (2015). Laing moves in, gets an impressively detailed manual on appliances, amenities, and building etiquette, then the building collapses into chaos. Great documentation, terrible environment. We give the manual a 7/10.

Small companies face recurring documentation challenges: limited capacity, documentation debt, information silos, and a lack of specialisation. Our latest blog explores why they happen and how to fix them. More at hubs.la/Q03YhDnY0 #TechComm #Documentation #SmallBusiness

Celebrating 2 years of Sarai Davalos at 3di! Thank you for your hard work and dedication. We’re glad to have you on the team. #WorkAnniversary #TimeFlies #Welldone

This week’s #TCFilmFriday features the training manual for the smash hit multiplayer game ‘Helldivers 2’. While it is well presented, it does leave out some key information, such as how to properly use the Hug emote. We rate it 6/10. hubs.la/Q03QmKB50

APIs are powerful and often painfully difficult to use. In this blog, we outline the 10 most significant reasons why developers struggle, and how modern tools like interactive portals & AI-assisted docs can fix them. bit.ly/4iUHg1U #API #DevEx #TechWriting #Documentation

We wish you a Merry Christmas and a Happy New Year from the team at 3di.

In this week’s #TCFilmFriday, we watch ‘Gremlins’. An adorable Gizmo steals our hearts until things turn hilarious when his owner breaks a rule and feeds him after midnight. We rate this instruction 2/10 for being unclear and not adding a warning label. hubs.la/Q03QmLNf0

Technical writing is all around us: websites, manuals, API docs, and knowledge bases. Its job? Making information clear, usable, and accessible. Our blog explores where you encounter technical writing today and why it matters more than ever. hubs.la/Q03VY3Cd0 #TechComm

Great #API docs don’t just list endpoints, they guide, support, and delight developers. Michał Bochenek explains how to make API documentation usable in 2025: clear tutorials, authentication guides, syntax highlighting, code-copy buttons, and more. hubs.la/Q03VX_Wz0

This week’s #TCFilmFriday features Larry from ‘Night at the Museum’, who uses an instruction manual to control a live dinosaur skeleton. While the manual helped Larry subdue the skeleton, the lack of a backup copy means we can only give it a 5/10. hubs.la/Q03QmK-Q0

Launching a product is hard enough, so your documentation shouldn’t make it harder. Our latest blog explains how #ContentOperations ensures your content is accurate, consistent, and ready for release by aligning people, processes, and tools. More at: hubs.la/Q03VY2Gh0

For this week's #TCFilmFriday, we are back in Springfield, where Homer Simpson undertakes the challenge of assembling a BBQ, armed only with French instructions. The manual's lack of clear illustrations and poor localization earns a rating of 2/10. hubs.la/Q03QmL580

Software localization goes far beyond translation — it’s about design, usability, and cultural fit. Our Head of Technology, Agenor Hofmann-Delbor, explains what true localization means and why it’s crucial for global products. More: bit.ly/4mYFv4i #SoftwareLocalization

Big win for 3di at #TCUK2025! Our Content Operations Implementation Diagrams project has received a UK Technical Communication Award 2025, accepted by Rachel Potts on behalf of the team. A proud moment for us and for #ContentOps everywhere! bit.ly/4iqneMs

In this week’s #TCFilmFriday, alien mercenaries fail to read the instructions on dangerous sci-fi weapons. The result? A large explosion, and us awarding them a 0/10 for not reading the manual. hubs.la/Q03HXnyC0

What frustrates customers most? Not bugs. Not delays. It’s not finding answers themselves. Nearly 2⁄3 of customers prefer self-service over support. Great docs = great CX. Make help content your competitive edge. #CX #TechComm #SelfService hubs.la/Q03QmD_l0

We’re thrilled to announce that 3di has won a TCUK Award 2025 for our Content Operations Implementation Diagrams! Our Lead Consultant Rachel Potts accepted the award at #TCUK2025. A big win for #ContentOps and for clear, strategic technical communication! bit.ly/4o9PO61

#TCUK2025 kicks off today! Two days of inspiring presentations, workshops, and great conversations await. Don’t miss Denise Marshall, speaking on content planning. Say hi to Rachel Potts to discuss all things Content Operations. See you there! bit.ly/4nx4U6a

This week’s #TCFilmFriday features ‘Arrival’, where alien spacecraft land on Earth. We love its authentic take on translation, showing how different teams interpret the same messages in entirely different ways. 9/10 from the 3di team. hubs.la/Q03QmKQf0

Getting software localization wrong can have serious consequences. From missed cultural cues to region-specific errors, small mistakes can lead to big failures. Learn how to avoid them: hubs.la/Q03QmJmg0 #Localization #L10N #UX