@3PercentConf

Diversity = Creativity = Profitability. Join the movement that’s showing the world what’s possible on the other side of radical inclusion.

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3PercentConf.com
Joined August 2010
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  • Followers19.6K
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Prepping for another epic week with the @3PercentConf Retreat in Newburgh, NY - Hudson Valley Creativity! – at Bronx, NY
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Felix Lee
@felixleezd29 May 2023
people: jobs will be replaced by AI. designers: we're safe...
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R/GA
@RGA24 May 2023
"Good luck on your next adventure!" The adventure:
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Janet Barker-Evans@webjanet1 Mar 2023
Well ⁦@katgordon⁩’s quote sums it up: “The real creative work …is to remove all the joyless urgency of meetings and email threads that kill the creative muse and fetishize productivity culture.” #creativity adage.com/article/agency-new…

How the pandemic damaged creativity—and why remote work is only part of the problem

Amid lackluster awards shows and a so-so Super Bowl, Ad Age polls execs Susan Credle, Greg Hahn, Danny Robinson and more about the pandemic's lingering impact.

adage.com
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cindygallop.eth@cindygallop13 Feb 2023
😂@caradelevingne @rihanna #3percentSB #SuperBowl
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cindygallop.eth@cindygallop13 Feb 2023
Want to celebrate women, @NFL? CHANGE YOUR CULTURE. We'll believe that ad when you expel the sexual harassers, the domestic abusers, the racists #3percentSB #SuperBowl
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amanda ♠️@HollandAlways13 Feb 2023
Uber One. Super diverse cast, Black lead, middle age and up, music comedy. #3percentsb #SuperBowl #advertising
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Friendly reminder that your Super Bowl ad idea needs to be more than "insert celeb here."
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A #SuperBowl ad about menopause!? #MediaWeLike #3PercentSB 👏
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cindygallop.eth@cindygallop12 Feb 2023
Tonight, I'll be one of the many women of Madison Avenue live tweeting my reactions to #SuperBowl #Advertising with @3PercentConf #3percentSB (I deliberately avoid watching the ads in advance because I want to experience them in situ like the rest of the nation). Please join us!
The 3% Conference@3PercentConf10 Feb 2023
Who’s live tweeting with us this weekend? #SuperBowl #Advertising
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Laura Maness@lauramaness11 Feb 2023
Watch all of the ads from Super Bowl 57 in one place. And check out @Adweek’s Super Bowl Tracker for the latest news about which brands are in or out of the Big Game in 2023 (thx @JamesonFleming). adweek.com/super-bowl-57-ads…

Gallery: Watch All of the Super Bowl 57 Ads

View all of the Big Game ads in one place.

adweek.com
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R/GA
@RGA6 Feb 2023
When the feedback begins with "this was a great first pass"
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Laurel@LaurelLu6 Feb 2023
Replying to @yesnoum @3PercentConf @TheOneClub @tiarapuglisi @TheSims
Our industry is just obsessed with youth, but the truth is every career is different. Embrace your own timeline. Being authentically you is the fastest track to finding your people, the right opportunities, and the work only you’re capable of making. ♥️
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Advertising, Blackness, 2020, results—let's talk about the real instead of Page Six headlines. Shoutout to @JaredCouncil x @Forbes for such a great interview! forbes.com/sites/jaredcounci…

After Vows Of More Diversity, TV Commercials And Digital Ads Are Getting Whiter, Survey Says

While non-Hispanic white people comprise 59% of the U.S. population, white actors accounted for 72.5% of people who appeared in TV and digital video ads in 2022, according to a study by Extreme...

forbes.com
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Laurel@LaurelLu28 Dec 2022
Today I watched my #NextCreativeLeaders @3PercentConf panel from 2021 for the 1st time and the only thing I felt was proud of how I showed up. No judgement for my body or how I took up space. I’ve come so far in my ED recovery and I’m deeply grateful. #edrecovery #visibilewoman
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Erica Wenger
@Erica_Wenger25 Dec 2022
Vow to take that big bet on yourself in 2023 🙏 (I definitely am!!!!)
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zehra
@zehranaqvi20 Dec 2022
who are the female founders to watch in 2023? will compile answers into a cute website and share here + linkedin + on the z list
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Joss@joss_nganga13 Dec 2022
Being named one of the Next Creative Leaders globally by @TheOneClub still feels surreal. This is one hell of a list to be on. Seeing myself next to so many talented women is an honor and a reminder. A reminder of what I’m capable of. #NextCreativeLeaders
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TBWA\Media Arts Lab
@TBWAMAL13 Dec 2022
Our ACD in Los Angeles, Lindsay Cecero, has been named @TheOneClub’s Next Creative Leader of 2022!👏 Organized by @TheOneClub and @3PercentConf, the competition identifies and celebrates talented women and non-binary creatives on the rise. oneclub.org/awards/nextcreat…
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Digiday
@Digiday12 Dec 2022
Advertising's diversity efforts have slowed this year. But @Digitas executive Danisha Lomax is continuing that push. Story by @KimekoM. buff.ly/3UOfxCA
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