We鈥檙e a full-service agency creating inspired marketing communications and better performing work for brands in the home and building categories.

Charlotte, NC
Joined September 2008
Want to learn more about what we do? Stay up to date with our latest work, news and insights at wrayward.com.
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Savvy brands are ditching high-budget shoots and connecting with their #socialmedia audience through lo-fi content. Learn how you can too: bit.ly/45b3UM8
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Want to make your video content stand out from the crowd? 馃殌 Learn how to embrace creativity while staying true to your brand. bit.ly/427VgLD #VideoMarketingTips #CreativeContent #ContentMarketing
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#GA4 is the future of #marketing analytics. Read our tips for getting started with the #GoogleAnalytics platform: bit.ly/455yyH5
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Trade shows are a vital opportunity to connect with potential customers. Get our tips on standing out in a sea of sameness: bit.ly/3Nod41w #branddifferentiation
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Wray Ward鈥檚 Owwn Your Craft program was awarded a 2023 #ADDY by @AAFCharlotte. Discover how we energize our team to hone their craft and always get better. Read more: bit.ly/41HFpnm #ownyourcraft #creatives #AAFGoldMedal
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Wray Ward鈥檚 Insights and Brand Strategy Executive Director Leslie Gillock shares what grabbed her attention at the 2023 New Home Trends Summit. bit.ly/3mfBOhk #hometrends #buildingtrends #build2rent
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Coach, mentor and visionary: Meet three female leaders that Wray Ward鈥檚 president and CEO, Kent Panther, says left an indelible mark on his career and leadership approach. bit.ly/42nTg3e #mentors #womenleaders #advertising
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Artificial intelligence bots are efficiency tools, not replacements for human brains. Read our latest blog: bit.ly/3JAzxWI #marketing #AI
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As we celebrate #WomensHistoryMonth, Wray Ward鈥檚 president and CEO, Kent Panther, reflects on lessons learned from three influential women. bit.ly/42nTg3e #womenleaders #advertising
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Want to use AI bots to improve productivity in your writing? Hone your prompting skills. Learn more: bit.ly/3JAzxWI #marketing #AI
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AI bots can help marketers gain efficiencies, but they can鈥檛 replace the human brain鈥檚 ability to connect emotional, cultural and experiential dots. Read our latest: bit.ly/3JAzxWI #marketing #AI
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Does your website have a holistic approach to #SEO? Head to our blog for tips: bit.ly/3IMHiqS
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Smart, healthy and flexible home trends are on the rise in 2023. Discover why on our blog: bit.ly/3kBWL5g #homeimprovement
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Gone are the glory days of keyword stuffing, overused anchor text and suspect link baiting. Our holistic approach to #SEO can help supercharge your #content for the long haul: bit.ly/3IMHiqS
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Our insights from @thenkba鈥檚 local chapter meeting explore how the #homeimprovement landscape is changing. Learn more: bit.ly/3kBWL5g
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Want to master a holistic approach to #SEO? Head to our blog for a crash course: bit.ly/3IMHiqS
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According to the @nardotrealtor, all of the top 10 #housingmarkets to watch in 2023 are in the South. Get a quick housing market download: bit.ly/3kBWL5g
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From authentic storytelling to a shared understanding, our partnership with @PFLAGCharlotte showcases the importance of collaboration. Check out the results: bit.ly/3lXV1nj #nonprofits #lgbtq
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How will consumers approach #homeimprovement projects in 2023? Get five insights: bit.ly/3kBWL5g #marketing
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