
Disruptive brand strategies and award-winning package design for CPG. We Make Cult Brands Sponsor of @GooderPodcast
Seattle, WA
Joined April 2019
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CPG brand managers and CMOs, are you facing more pressure from retailers to perform? It’s a new retail landscape, and we’ve got some advice for boosting your brand and winning over your retail partners.
retail-voodoo.com/insights/7…
#CPG #FoodAndBeverage #RetailTrends #RetailInsights
A brand name is not just a word; it's a promise. Learn how to create a strong and meaningful brand name that resonates with your audience, reflects your mission and withstands the test of time.
lnkd.in/gxGZAW88
#CPG #BrandDevelopment #BrandStrategy #Branding
“Working with Retail Voodoo made us feel like we were in safe hands while undergoing a vulnerable challenge. Their process clearly defined the journey. I strongly recommend them.” – Joshua McHugh, Owner, Living Intentions
retail-voodoo.com/case-studi…
#BrandStrategy #PackageDesign
We bring a lot to the table, like passion, experience and a crazy ability to see a bolder future for your brand. We’re opening the curtain to show you what working with us is like. 🤩
retail-voodoo.com/insights/r…
#BrandDevelopment #BrandStrategy #GraphicDesign #PackageDesign
“Retail Voodoo was on my radar for years prior to our re-brand. They made us think, brought clarity to the research process, and revitalized our packaging’s soul. Resulting in stronger sales.” – Will Blount, Former President @ruffwear
Read more here: retail-voodoo.com/case-studi…
From seeing the sights at the Space Needle to devouring shellfish feasts and craft cocktails, our team is reaching new heights! 🚀🦐🍸
#RetailVoodoo #TeamBuilding #TeamBonding #WorkHardPlayHard #SeattleAdventures
We partnered with @YakimaChief to unify branding and disrupt the global market. With a focus on farming and science, a new identity that stands out from the rest, we're proud to have contributed. 🍻
retail-voodoo.com/case-studi…
#BrandDevelopment #BrandStrategy #PackageDesign #Hops
Whitespace is a business buzzword. Know what it means? More specifically, where it is? The REAL opportunity for your brand isn’t in the middle of the diagram.
retail-voodoo.com/insights/3…
#ConsumerInsights #BrandDevelopment #Transformation
Our help made @highkeysnacks brand positioning and audience crystal clear, leading to explosive growth and impressive sales. Repositioned as a low-sugar treat with a new tagline, FOMO No Mo', we emphasized great taste and enjoyment. 🍪
retail-voodoo.com/case-studi…
#ToplineGrowth
Last week was an incredible whirlwind of fun at Expo West! I loved visiting with our current and past partners. And SO many new and innovative brands to discover. We had a blast connecting with some fantastic people in the industry. 🤝
#ExpoWest #Networking
The contributions of women throughout history are immeasurable. Let's take this month to celebrate their achievements and continue to fight for gender equality. 👏
#WomensHistoryMonth #WomenEmpowerment #WomenInHistory #WomenWhoInspire
Team culture doesn’t beat brand strategy—the two must work together for brands to thrive. We’ve learned about building a great culture. Here’s our latest thinking.
retail-voodoo.com/insights/t…
#CompanyCulture #DriveBrandSuccess #BrandStrategy
Disrupting the snack game one peanut at a time. Who said the boys get to have all the fun? We partnered with the brand team to bring this flirty, feisty, daring brand to life! 🥜
Learn more: lnkd.in/gbiKqFHt
#ConsumerInsights #BrandDevelopment #Strategy #PackageDesign
When is it time to pick your consumer's brains? The answer is a little bit different for every brand. Read on to learn how to apply your findings and strengthen them with data. 🧠
retail-voodoo.com/insights/w…
#CPG #ConsumerInsights #BrandDevelopment #BrandStrategy #Research #Data
We partnered with the Simply V team to build a plant-friendly cream cheese brand. From strategy to design, it’s simply beautiful and delicious! 🌱
Read more about our process: retail-voodoo.com/what-we-do…
#CPG #BrandStrategy #PackageDesign #PlantBased #Vegan #SustainableLiving
You’re a manager or investor whose company just acquired a new food or beverage brand. Now what? Here’s our guide to what you need to know, do and watch out for to make this new brand take off.
retail-voodoo.com/insights/m…
#NewAcquisition #BrandVision #BusinessAdvice #BrandGrowth
For one of our clients, identifying their true potential audience sparked ~$70mm in sales in the first two years. Read how it was done. 📈
retail-voodoo.com/insights/t…
#RetailVoodoo #CPG #ConsumerInsights #BrandEvolution #PackageDesign
From Buddha Bowl to mindful snacks: we loved working with, growing and innovating the @LesserEvilSnack brand to satisfy the core market and their expansion to a larger audience. 🍿
Read the full case study: bit.ly/3Io0aO7
#BrandEvolution #PackageDesign #ToplineGrowth
Are you looking to add a new podcast to your listening rotation?
Check out Gooder, a podcast built to introduce you to the powerhouse women in the food, beverage and wellness industries.
retail-voodoo.com/gooder-pod…
#Leadership #Innovation #Entrepreneurship #Motivational #Podcast
Authority Magazine interviewed Diana on the five lifestyle tweaks that help support people’s journey towards better well-being. Give it a read to learn more about Diana, her story and her thoughts on self-care. 🪷
bit.ly/3I5rmBb
#Wellness #SelfCare #Sustainability







































