An independent creative agency.
New York
Joined February 2009
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Our Head of Strategy, Maggie Walsh, contains multitudes: fandom-builder, snail-collector, ice-cream-in-a-glass-bowl purist. Read what matters most: printmag.com/what-matters/wh…
TikTok changed again 🤠 our social strategists Abby Rivoir and Joy Luong break down what the latest announcement means and how brands should think about it. linkedin.com/pulse/tiktoks-n…
Congrats to the @glow team for winning the 2025 Venice TV Award in the Cross Platform category for our work on Peacock’s coverage of the 2024 Paris Olympic Games! venicetvaward.com/winners-20…
We teamed up with @Spotify for another episode of K-Pop ON! the Boardwalk! 🌴
Watch the full video here: youtube.com/watch?v=dyY6FKBA…
Bonjour from Paris… sort of! GLOW is proud to be a core social partner to @Peacock for the Paris 2024 Olympic Games. Catch us gold medaling in content creation. 🏅
Home of the games, the glory, and the 2024 #ParisOlympics 🏅
See you at the opening ceremony tomorrow!
Head of Strategy, @MonsterMaggs, joins @brandstorytv to discuss the basic value of fan communities, the pitfalls of alienating fans, and how brands can better harness cultural moments and fandom properly.
Read more here: brandstorytelling.tv/single-…
What ad campaigns made you jealous this year? Hear from GLOW Executive Creative Director Ellie Lloyd on her thoughts here: adweek.com/agencies/20-campa…
Our newly appointed Director of Integrated Production, @alanjpierson, shares the importance of VFX, the challenges of AI and more for the producers of today and tomorrow to consider. Read more here! lbbonline.com/news/producing…
“Read a lot. Write more. Nurture your little obsessions.” Hear more from GLOW Head of Strategy, Maggie Walsh, in their feature with @LBBOnline: lbbonline.com/news/planning-…
Check out @CampaignLiveUS's profile on GLOW Senior Motion Designer, Serj Abdul-Jabbar: bit.ly/3MOQ0Yu
To feed the fandom, you have to be in it. Check out our Executive Creative Director, Ellie Lloyd, on The Bad Pod as she discusses how to capture fan attention and hearts. apple.co/3QbUIjU
Catch GLOW Creative Director, Sum Patten, this Thursday at Digital Hollywood's virtual summit, speaking on AI & the Creative Community. Sign up to attend for free and get more info here: digitalhollywood.com/ai-righ…
In-world social campaigns can supercharge audience engagement, but need careful planning. GLOW's very own Taylor Panconi shares key insights in this piece on @brandstorytv.
brandstorytelling.tv/single-…
Our partners at @upfieldglobal tapped GLOW to help get your spraying finger in tip top shape.
We parodied classic infomercials with the fictional exercise series: The 5 Minute Finger; a workout specifically designed for your finger’s spraying muscles. 👆
weareglow.com/projects/spray…
Have you played Asset 15 yet?
GLOW was excited to partner with @Verizon, @30ninjas and @MrPresident on this campaign. Check out this first-of-its-kind AR thriller game starring Amandla Stenberg and Myha’la Herrold. bit.ly/3DaQy63
For GLOW Creative Director Roshmond "Sum" Patten (@Sumkilla), the only criterion for creativity is AUTHENTICITY.
Read more about his background and process here ⬇️
lbbonline.com/news/creativit…
How do you leverage #historytok and introduce one of America's most consequential leaders to a new generation by speaking their language?
Just ask GLOW's Director of Strategy & Innovation, @seanlynam!
roastbrief.us/2023/05/the-hi…
GLOW Executive Creative Director Ellie Lloyd knows there's strength in vulnerability.
She recently spoke with @adage about how she fosters a safe space around mental health and work at our agency. adage.com/article/agency-new…