Google Analytics has shut down its previous version, Universal Analytics, and replaced it with Google Analytics 4.
If you’re exploring other tools to adapt to this change, here are 11 GA4 alternatives.
figpii.com/blog/11-google-an…
We're thrilled to announce that you can now access our new targeting engine in FigPii! 🎉
This will help you gain unparalleled precision in reaching your desired audience.
Check out this short to get familiarized with the new targeting interface:
To get a more detailed understanding, check out the documentation here 👇👇figpii.changelogfy.com/chang…
In this episode of Boottrapped with @ayat, @khalidh emphasizes staying lean.
He shares how cutting unnecessary expenses can boost profits, especially when you focus on ROI and strategic spending decisions.
Listen here boottrapped.buzzsprout.com/1…
Our latest article explores the pivotal role of content marketing in driving conversion rate optimization.
The article dives deep into strategies that'll help boost your website's performance and drive conversions.
Check out the full article here:
figpii.com/blog/the-role-of-…
Wondering about a good Add-to-Cart rate for e-commerce? It varies!
On average, 8%-10% is solid, but it really depends on your industry and your ecommerce business.
Here's the data on the Add-to-cart rate by the industry in 2023.
source: oberlo.com/statistics/add-to…
Our latest blog post delves into A/B Test Segmentation, a key strategy for website optimization.
Uncover the best practices for effective segmentation and learn how they can transform your A/B testing approach.
figpii.com/blog/a-b-test-seg…
Exciting Changes Ahead! 🚀🚀🚀
In this upcoming episode of Boottrapped, @ayat shares Invesp's journey of transformation on enhancing client delivery, embracing new goals, and building a stable, detail-oriented team to make a real impact. 💥💥
Our latest blog post explores website optimization through A/B Testing and Multivariate Testing. 🚀
This article dives into the differences between the two testing methodologies, including their advantages and limitations.
Read the full article here. 👇
figpii.com/blog/a-b-testing-…
Session replay videos are like digital time machines that allow you to watch and understand how users interact with your website or application.
In this article, we discuss a step-by-step guide on how to analyze session replay videos.
👇👇👇
figpii.com/blog/how-to-analy…
Our latest article delves into the systematic process of conducting a Conversion Rate Optimization (CRO) audit, an important step for any website looking to improve visitor engagement and increase conversions.
figpii.com/blog/how-to-condu…
Setting up an A/B Test on FigPii in less than 5 Minutes
1️⃣ Create a New Experiment
2️⃣ Name Your A/B Test Experiment
3️⃣ Set Your Test Parameters (device, visitors, pages)
4️⃣ Add Page Variations
5️⃣ Define Test Goals
6️⃣ Launch Your Test 🚀🚀🚀
Our new blog post delves into churn and the importance of tracking churn rates to maintain a thriving customer base.
The article also discusses the causes of customer churn and the practical strategies e-commerce businesses can use to minimize it.
figpii.com/blog/how-to-reduc…
5 Scenarios that illustrate Causes of Customer Churn:
1️⃣ Poor Customer Service📞😤
Imagine a customer repeatedly facing long wait times and unhelpful responses when seeking support. Frustrated, they switch to a competitor with a reputation for excellent customer service.
4️⃣ Pricing Discrepancies💲🔍
A long-term customer discovers that new customers are receiving significantly better pricing for the same services. Feeling undervalued, they switch to a competitor offering fairer pricing structures.

