Edgar Allan is an award-winning Webflow Enterprise Partner agency working at the intersection of brand and performance. Find us in the US, SRB, ARG, & ZA.
ATL, SLC, Bs.As
Joined March 2013
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Pinned Tweet
I'm thrilled to announce the launch of ask.edgarallan.com and the start of a new conversation.
We can all feel it: the web is changing in ways that seem both dramatic and, in a weird way, imperceptible.
At times, it’s hard to know where to start exploring what could be next. Sometimes, when you think you've found whatever next could be, it's hard to determine what’s real and what’s hype.
Our approach has always been simple: We like to put a big question out there on the horizon of what’s possible, then build toward it with conviction to see what we can learn.
When we created the new Edgar Allan site, we set out to explore the impact of conversational design and personalization in marketing experiences.
Why conversation? Conversation and dialogue are the foundation of all stories and the vehicle for human connection.
Today, it’s difficult to ignore the prevalence of conversation in the digital world, from Slack and Teams channels to social media feeds, phone messaging, and tools like ChatGPT.
So, with that in mind, we had some thoughts:
“What if a website was less a one-sided place to present information and more of a living knowledge center?”
“What if a site could be more of a guide than a brochure?”
“What if we could incrementally learn about a visitor’s intent, then dynamically shorten the distance between everything a brand says and the mere seconds of attention most websites get?”
Ultimately, the agency's job is to work at the edge of the future and what’s possible so we can make things and report the results to our clients and community.
Thank you for joining us in this process. We can’t wait to see how this conversation unfolds and what we can learn together.
Also, a huge thank you to the entire EA team. After 258 days of wild exploration and untold effort, today, we are starting the process of learning, designing, building, and optimizing. This site feels like us, and I couldn't be more excited.
ask.edgarallan.com
Building The Next Web w/ Finsweet xitter.cf/i/broadcasts/1AxRnnBoq…
Welcome to our live show! xitter.cf/i/broadcasts/1Dxleeqvj…
Game on! LFG
Build anything you can describe with AI code components, now available to all Webflow customers.
Need a pricing calculator? A job board? An interactive quiz? Tell the AI Assistant what you want, and it generates a working code component directly on your page.
It's automatically styled to match your site — fonts, colors, spacing — so it looks right from the start. Then refine it with AI or open the code editor for full control.
And with shared libraries, you can drop AI code components into any site. No rebuilding from scratch.
To celebrate the launch, we’re kicking off a two-week Builder Challenge in our Community Homebase.
The prompt: Generate an AI code component natively in Webflow and share what you built.
That’s it! Every participant is automatically entered into a raffle to win:
- 1 Webflow Conf ‘26 Ticket
- 3, $100 gift cards
- Plus, an opportunity to be featured as a use-case on webflow.com
This is a new way to build for the web — faster, more flexible, and built around your ideas.
→ See what you can build with AI code components: wfl.io/42C7E9o
→ Enter the Builder Challenge: wfl.io/4dfqiKm
Beyond the Hype: Welldoc and the New Standard for Healthcare-Ready AI xitter.cf/i/broadcasts/1pJdRbyrO…
Edgar Allan retweeted
I’d love to give this away. Probably only copy in Europe 😂
How should I do it?
@kabarza_??
Webflow thank you for 11 years of partnership! It has been incredible to build our company alongside yours.
We couldn't be more excited for this next chapter of the web.
Edgar Allan has built a modern, AI-first agency model focused on speed, ownership, and continuous optimization.
Powered by Webflow, they’ve delivered 800+ projects, win 68% of Webflow-related RFPs, and stay closer to real customer intent.
Read the full story: wfl.io/4bE1awD
Subscribed! I’m looking forward to hearing these stories - also Allan thank you for giving a damn and getting stuff done
You tap buy. A box shows up an hour or two later. It still feels like magic.🪄
My new podcast, Pixels to Packages, explores everything in between, from browsers, packets, Wi-Fi, data centers, and payments, all the way to warehouses, robots, delivery, and global supply chains.
Start at pixelstopackages.com or jump straight into Episode 1, Pixels are just the start, now live on Apple Podcasts and all major platforms. podcasts.apple.com/us/podcas…
Hosted by me, @leinwand. I would love to hear what you think🙏
Edgar Allan retweeted
You tap buy. A box shows up an hour or two later. It still feels like magic.🪄
My new podcast, Pixels to Packages, explores everything in between, from browsers, packets, Wi-Fi, data centers, and payments, all the way to warehouses, robots, delivery, and global supply chains.
Start at pixelstopackages.com or jump straight into Episode 1, Pixels are just the start, now live on Apple Podcasts and all major platforms. podcasts.apple.com/us/podcas…
Hosted by me, @leinwand. I would love to hear what you think🙏
The hardest part used to be creating content at scale.
That problem is solved.
Now the challenge is, “Is your content worth surfacing at all?”
Josh Blyskal (@JBlyskal ), Strategy & Research Lead at Profound (@profound), on why Expertise, Experience, Authority, and Trust decide what survives in AI search.
There so many ways to build - I’m excited for this next chapter!
We have a few surprises planned that I can’t wait to launch 🤔
Welcome to Webflow’s first Community Week 🎉
Before anything else: thank you.
Thank you for showing up with generosity, curiosity, and care, for sharing hard-won lessons, pushing what’s possible, and helping each other grow. This community is the heartbeat of Webflow, and always has been.
This week, we’re celebrating you and rolling out a fully reimagined Webflow Community ecosystem, connecting platform, programs, and funding into one cohesive experience… along with a few fun product surprises along the way 👀
What’s launching:
- A new community homebase — one place to connect, learn, and join events
- The Webflow Collective Fund — funding to support community-led events, projects, and education
- Webflow Network Groups — official user groups, led by Global Leaders, with spaces for both in-person and online meetups
Stay tuned each day as we unpack what this means for you and how to get involved.
We’re kicking things off with a love letter to the community, by the community and marking a new era of investment in the people who make Webflow what it is.
💙 We’d love to celebrate alongside you: share your favorite Webflow memories, projects, or community moments all week using #WebflowCommunity.
👉 Learn more about what’s launching this week: wfl.io/49LsQNr
Does it matter if AI mentions you…if you’re buried at position 10?
Over the last month, we started tracking position, not just visibility.
Edgar Allan moved from 8.2 to 5.9 in AI search results over the past month. An average jump of 1.3 spots across prompts like "Top Webflow agencies in 2025."
Bottom line: In AI search, position is the signal.
Most SEO strategies start with "more" - more pages, more keywords, more complexity.
We start with "Why." Why does this matter for our client’s business outcomes?
Intent first. Then authority. Scale only when it makes sense.
Here’s a look at our framework for B2B SEO: ask.edgarallan.com/blog/seo-…
