Building Contextify - breaking down what makes great short-form videos work, so creators know what to make next.

Joined March 2026
Update: first annual subscription came in within a day of relaunching. One sale isn't a trend, and I still can't say which change did it. But it's the first real data point. More once the funnel fills.
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Devlog. What I shipped on Contextify this week, solo, and what broke. Thread.
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7. Behind it: every feature reports failures to one error dashboard with a clear signature, a daily synthetic check runs a real analysis end-to-end, and the flaky tests are gone. 1,000+ tests on every change.
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First annual subscription, within a day of relaunching Contextify. Last week: 80 signups, 0 paying. I emailed the users who left, rebuilt the offer around what they said, and shipped a free hook check with no account. One sale isn't traction. It's the first real signal.
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Contextify retweeted
Four days ago, my app had 80 signups and 0 paying users. Here is everything I changed since then, in order. Thread.
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10. What I refused to do: promise views, add ads, quote words you did not say, ship a darker premium redesign because it looked expensive. Prices are locked until about Dec 10.
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A re-check. Record your new take, score it against the old one on the same scale, no
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