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A recap from WE ARE HUMAN! #WEAREHUMAN youtube.com/watch?v=o_ec368A…
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WATCH: @ @electricmedia | # WEAREHUMAN
@BBCClick @Storyful @wayve @VICE @oath @IrishTimesSales @shazamforbrands
youtu.be/o_ec368AKqg
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Fantastic talk by Tej @wayve at #WEAREHUMAN @electricmedia 👏 talking vertical content & relevancy to customer- literally in awe 🤜🏼🤛🏼
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Travel & motor categories embracing 360 immersive video & dynamic creative. With consideration it can work for others.
@wayve
#WEAREHUMAN
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Video viewing rates up 20% year on year - but vertical is where it's at.
Know where your creative will be seen.
@wayve #WEAREHUMAN
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As advertisers we need to respect the privilege of the audience's attention - @wayve #WEAREHUMAN
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Technology & the user experience is changing, & we need to react. @wayve are talking us through the importance of micro moments #WEAREHUMAN
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Think about the human touch when building creative - the swipe - @wayve #WEAREHUMAN
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Now we have @tejrekhi from @wayve with 'Relevance in the Micro Moment: Engagement matters' #WEAREHUMAN
'Data-driven creative - creating a more intelligent and relevant experience' #wayve #dynamiccreative @TejRekhi #WeAreHuman @electricmedia
'20% increase on digital video viewing, key driver is mobile' #emotionfrommotion @TekRekhi #WeAreHuman @electricmedia
'20% increase on digital video viewing, key driver is mobile' #emotionfrommotion @TekRekhi #WeAreHuman @electricmedia
















