Was 'Great Jeans' a commercial success or brand disaster? Opus College marketing professor Seth Ketron shares his take: ow.ly/HEJ150WCjA4
Opus College of Business retweeted
Honored to sit on the judging panel for e-Fest® - Home of The Schulze Entrepreneurship Challenge 2025 at the @USTbusiness- Schulze School of Entrepreneurship this past Saturday (26 April). The talent and traction these undergraduate founders brought to the stage was incredible—many are already generating revenue or piloting with real customers.
🚀 Congrats to Grand-Champion Touchstone (Stanford University), and kudos to BRCĒ, PlayVision, BiliRoo and Sentry Sight for rounding out the Top 5! The future of innovation is in good hands! #eFest2025 #Entrepreneurship #USTStThomas
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Don’t miss the final Finding Forward event this Friday! Best Buy founder Dick Schulze joins @UofStThomasMN President Rob Vischer to share lessons from his journey building one of America’s most well-known retail brands. Free livestream registration: ow.ly/XWR750VHhXY
Opus College of Business retweeted
Took a break from building software and leading our team @ValariSolutions to teach a room full of soon-to-be grads at @USTbusiness how to build their Minimum Viable Product (MVP).
TL;DR: Make it work → Make it usable → THEN make it pretty.
Biggest takeaways from the session:
✔️ An MVP isn’t about shipping a half-baked idea—it’s about proving you’re solving a real problem before you invest time and money scaling it.
✔️ Your first version is supposed to be functional, not flawless (trust me, no one cares how sleek your UI is if the product doesn’t solve a problem).
✔️ If your MVP looks like a work of art, you probably spent too much time on it.
✔️ And finally—yes, I wore my Valari Solutions hat, because branding is everything. 😎
Shoutout to the students at @SchulzeSchool for bringing great questions and ideas! Thank you to @ebtekmn and @meents for having me. Excited to see what they build next. 🚀
#startups #MVP #entrepreneurship #buildfast #midwesttech #valarisolutions
Haven’t filed your taxes yet? Here’s what Opus College clinical faculty Jennifer Kalla says to do next. ow.ly/SO1u50VxyiF
Auto tariffs are causing car sales to surge across the nation and in Minnesota. "Now would be a good time to buy cars on the lot," says Professor Dave Vang. ow.ly/oaRX50VvNsz
New research from three @UofStThomasMN faculty show that pandemic responses don’t have to be the strictest—they just have to be the smartest. What can we learn from the COVID-19 restrictions, and what should we do differently next time. ow.ly/xL6w50VqQJe
Combining a traditional MBA with specialized training in data science, cybersecurity, & artificial intelligence, our new STEM MBA program prepares students to lead in tech-driven industries like tech, finance, health care, and consulting. Learn more: ow.ly/5LYZ50UPFJC
A Marine Corps veteran, police officer and attorney, Charles Dolson ’14 J.D., ’24 Executive MBA, was recently named a Notable Nonprofit Board Member by @TCBmag for his work with tribal communities. ow.ly/5T4x50U9s51
Interested in Opus College grad programs? Join us at @LakeMonsterBrew for an admissions mixer on Nov. 20 from 5-7 p.m. Get your questions answered by alumni, faculty, students, and staff in a fun relaxed space.
RSVP and get a pair of Opus mittens! ow.ly/evOL50U5Ca9
It's #TommieGiveDay! Your gift helps our students thrive while spreading @UofStThomasMN's impact across the business community and beyond. Be a part of it by giving to Opus College today. ow.ly/FCjR50U5CFV
Opus College of Business retweeted
Today is #TommieGiveDay! Donate $100+ to receive or gift an exclusive St. Thomas backpack to benefit students at School of Education’s collaborative learning partners in St. Paul’s Rondo neighborhood. With your generous support, everyone wins! givecampus.com/schools/Unive…
Opus College of Business retweeted
What does it take to find #work that makes a difference? I explore that question with authors @jentosti and @ProfMichaelson of @USTbusiness in my new @TCBmag article. tinyurl.com/4tc7zwan
Advance your career with an MBA or specialized masters degree! Join our virtual info sessions on July 9, 10, or 11. Programs include our 21-month Executive MBA for experienced leaders and a customizable Part-time Flex MBA: ow.ly/PP9f50Sx9Fg
Looking to build your network, specialize your skills, or advance your career? Join our virtual info sessions on July 9, 10, and 11 to explore our graduate programs. We offer three flexible MBA options, 11 graduate certificates, and more. Sign up today! ow.ly/3ob550StZij
Proud to share that @FortuneMagazine has named Opus College of Business a top 30 school for Fortune 1000 C-suite executives' MBAs! Our hands-on approach and focus on ethical leadership prepare students to be visionary leaders and change-makers. ow.ly/9nXN50SqcsG
At a recent @UofStThomasMN Finding Forward session, experts and athletes explored how grit—a teachable and practicable quality—can foster progress and common ground. ow.ly/wy7t50SnfUH
Great work starts with thoughtful leadership and a strong work culture. Tune in to @TCBmag By All Means podcast for insights from marketing exec Margaret Murphy and Opus College faculty Gino Giovannelli. ow.ly/zuUB50SmCFN














