An initiative powered by @sportsilab. It’s time we prove the business case for women’s sports. Make your voice heard and join the movement.
Joined January 2021
- Tweets555
- Following48
- Followers1.1K
- Likes490
Pinned Tweet
"We'd invest in women's sports, but --”
STOP ✋ Here are 10 million NEW data points that prove women's sports are the best investment in the industry. So no more excuses.
Go read The Fan Project Report right now: thefanproject.co
So excited to see the release of this series! Cannot wait to hear from all these fantastic women! #investinwomen #fanproject
We're excited to release the first episode of our @thefanprojectco Title IX Content Creator Series ft. Khristina Williams (@Khristina2334) the Founder of Girls Talk Sports TV. Hear how one of the @WNBA's top insiders is delivering innovative content.
View: youtu.be/ku0lVGY6Urg
The Fan Project retweeted
This Thursday I'll be speaking at @TEDxBoston to illustrate the power of data-driven decisions. Pumped to share @sportsilab’s @thefanprojectco initiative and break down results that show the biz potential of women's sports.
Join me here: eventbrite.com/e/tedxboston-…
The Fan Project retweeted
Big thanks to @espnW for having me share @thefanprojectco data and findings to the Women + Sport Summit yesterday! Women's sports are the future of our industry and we have the data that's unlocking the business potential of women's sports. The time to invest was yesterday. LFG!
The Fan Project retweeted
P H E N O M E N A L - the only possible word to describe my first in-person experience at the @espnW Summit. I will never get tired of connecting with incredible #womeninsport. They are just a different breed and it is truly special.
Until next year! #espnWsummit
The Fan Project retweeted
Ready for a great few days ahead at the @espnW Summit including a @sportsilab breakout session on how to we can use the power of data to increase investment in women’s sports! LFG!
The Fan Project retweeted
Current situation: The #WNBA playoffs on one screen, @thefanprojectco on the other, and my cat fascinated by both.
The Fan Project retweeted
Sports organizations need to go to where the fans are if they want to stay ahead. If they want to win in the attention economy, they have to be creative and pay attention to the cultural trends that are shaping content.
Learn more in our latest blog post: sportsilab.com/blog/sportsme…
The Fan Project retweeted
Minnesota Women's Soccer is aiming to be the 1st community owned MN women's soccer team.
Yesterday, they launched their ownership campaign & have already raised $557,562 in less than 48hrs.
The Community-Based Monetization model for women's sports (per @thefanprojectco) WORKS.
IT'S TIME. Be a part of the first community owned women's team in the US and an important part of our future. Shares on sale now. Head to wefunder.com/mnwoso
#woMNsoccer #communityowned
The Fan Project retweeted
New data from the @thefanprojectco shows women's sports have the most innovative and committed fans. They found that by not investing in women’s sports, brands have been missing out on as much as five years of revenue by not engaging with these consumers.
si.com/wnba/2021/08/26/women…
The Fan Project retweeted
The first-ever all-women golf broadcast in U.S. television history will take place on @GolfChannel for the ShopRite @LPGA Classic on Oct. 1 ⛳️
The team features Cara Banks, Judy Rankin, Paige Mackenzie, Karen Stupples & Kay Cockerill, led by producer Beth Hutter 👏 #HERstory
The Fan Project retweeted
.@thefanprojectco found Fans of Women’s Sports reward brands who sponsor women’s sports. Engagement is nearly immediate due the high brand affinity they show. @MichelobULTRA is leaning in and investing $100M over the next five years. Who's next? forbes.com/sites/alanaglass/…
The Fan Project retweeted
If you aren't paying attention, you're going to fall behind. It's time the industry invested more in women's sports. It's the right decision, we have @thefanprojectco data to prove it. @AngelaRuggiero spoke to @SInow on the power of women's sports.
Read: si.com/wnba/2021/08/26/women…
“We think women’s sports can leapfrog, so if you take a step back, sports is about community, and increasingly sports is moving into these digital communities. Women’s sports gets that.” -@sportsilab CEO @AngelaRuggiero
Check out the @SInow:
si.com/wnba/2021/08/26/women…
The Fan Project retweeted
This is an innovative, real-life application of the Community Based Monetization Model that @AngelaRuggiero & @thefanprojectco outlined as a key to growing women’s sports.
Keep your eye on this club. It’s likely that this is what the future of ownership in sports will look like.
BREAKING News: Community Ownership Shares will go on sale AUGUST 31, 8 am. Go to MNwomenssoccer.com for more information. Be a part of history and support women's sports and business. #woMNsoccer #fortheW
It's #WomensEqualityDay!
Today makes the ratification of the 19th Amendment which gave women in the U.S. the right to vote. Thank you to all the women who have fought and will continue to fight for gender equality.
The Fan Project retweeted
Solid read to shed those mid-week blues. The data is out there, women's sports are the future of our industry and @thefanprojectco can back it up. Appreciate the share @soshnick. Read more below⬇️
Thought you’d like this @AngelaRuggiero and @JoshuaWalker_ - The Fan Project Helping to Open Eyes and Minds
New York Liberty’s First 25 Years Light the Way for Women’s Sports sportico.com/personalities/e… via @sportico
The Fan Project retweeted
Our findings from @thefanprojectco Report unlocked the potential of women's sports and one of our partners @bowman_roberta of the @LPGA joined the Fluid Fan Podcast to share her views on the report.
🎙️ bit.ly/fluidfanpod
🎙️ bit.ly/FFPod_Spotify
📺 youtu.be/G-m_JPfvH2w
What a sight!!
Best of luck to all the athletes competing in #Paralympics !👏🏅
.@TeamUSA female athletes took home the gold in more than just the medal count. These women swept the floor with engagement across multiple categories we studied in the Fan Project report.
Check out this data from our partner @USOPC_News
The Fan Project highlighted the potential for women’s sports in:
- Broadcast Coverage
- Social Engagement
- Merchandise Sales
See how this compares to the Team USA data from #Tokyo2020 by downloading thefanproject.co/thefanproje…