Here are 16 Semrush MCP use cases you can run in Claude or ChatGPT, with ready-to-use prompts for SEO, competitive research, content optimization, diagnostics and more 👇
social.semrush.com/4safl2A.
A strong keyword map connects every target keyword and relevant AI prompt to the right page.
Build one with our free template: social.semrush.com/3WdJy4X.
We tested nine SEO writing tools to evaluate their effectiveness.
Here’s what we found: social.semrush.com/4i4IVC3.
Trends shift. The fundamentals still drive results.
The Google Ads auction, Quality Score, and ad rank still explain why campaigns rise, stall, or miss the mark.
See how it works 👇 social.semrush.com/4zFrXl4.
Put these 8 agentic SEO workflows into practice with Semrush MCP:
• Identify content decay
• Turn a Site Audit into a technical SEO sprint
• Investigate competitor traffic spikes
• Turn search opportunities into content briefs
• Find internal linking and orphaned-page opportunities
• Make content portfolio decisions
• Turn AI citation gaps into a digital PR queue
• Monitor SEO regressions after releases or migrations
Build repeatable SEO workflows with AI agents 👇
social.semrush.com/4ytg28Y.
Semrush users, this one’s for you 👀 The Semrush MCP is now in Notion!
Ask for keyword, traffic, and competitor data without leaving your workspace.
Connect today 👇
social.semrush.com/4zCaSbA.
The question every brand faces today: can AI find, trust, and cite them?
This 9-step workflow helps teams answer that question with data, not assumptions. From AI visibility benchmarking to unified SEO + AI reporting, this is how modern search strategy begins 👇
social.semrush.com/4zyOU9p.
ChatGPT has officially announced ads.
A major shift in the business model of the world’s leading AI assistant, used by 800M+ people every week.
Here's what you need to do to prepare for it & the tool that'll help:
social.semrush.com/3Uw7qQO.
Your buyers discovered you on TikTok. Validated you on Reddit. Got a second opinion from ChatGPT.
And your attribution model has no idea any of that happened 👀
This isn't a future problem, it's already here.
• Google holds 73% of discovery across 41 major surfaces (not the 90%+ most marketers plan around)
• The other 27% is where opinions form, and decisions get made without you
• 43% of consumers have already discovered a brand through AI
Here's what the multi-platform discovery can look like 👇
You can now turn an SEO audit into a clear action plan with Claude and Semrush MCP.
Uncover technical issues, identify priorities, and turn audit data into actionable SEO fixes 👇
social.semrush.com/4jS5V9W.
Your brand’s next AI citation could come from a LinkedIn post or YouTube video.
LinkedIn appears in roughly 11% of AI responses across major models, while YouTube ranks among the top five sources across ChatGPT, Gemini, AI Overviews, and AI Mode. Much of this visibility comes from creator content, not brand-owned channels.
Creator partnerships are becoming an important part of AI search visibility 👇
social.semrush.com/3WaCSEG.
20 marketing KPIs to track & improve in 2026:
1. AI visibility
2. Brand mentions
3. AI citations
4. Keyword rankings
5. Organic clicks
6. Impressions
7. Backlinks
8. Return on ad spend
9. Cost per mille
10. Follower count
See 10 more: social.semrush.com/4s8vt4O.
A strong internal linking strategy helps search engines understand your site, distribute authority, and identify which pages matter most, while weak linking can leave pages orphaned, buried deep in your site, or stuck in redirect chains.
Build your strategy by connecting related pages with relevant contextual links, while using navigation, breadcrumbs, and other structural links to reinforce your site hierarchy.
Here's how to do it right: social.semrush.com/4ilx4Rk.
AI builds your brand’s reputation from sources you don’t fully control.
Your website tells one part of the story. Publishers, reviews, Reddit discussions, YouTube videos, and other third-party sources also shape how AI systems describe your brand, compare your products, and recommend you to potential customers.
That’s why AI visibility requires more than optimizing your own content. You need to understand which sources influence AI answers in your category, keep your messaging consistent across the web, and address inaccuracies before they shape customer perceptions.
The goal is to build a trust loop: accurate information, credible third-party signals, consistent AI answers, and customer experiences that reinforce your brand promise.
See how to build it 👇
social.semrush.com/4ym1SGm.
On-page SEO has always been about helping your content appear in search results.
Today, the same fundamentals boost your visibility in agentic search – where AI tools scan the web, pull sources, and generate answers for users.
Start here 👇 social.semrush.com/4yGIZhT.
















