Missing People’s Based on a True Story campaign uses the public’s interest in true crime to make an important point: these stories aren’t entertainment. They’re real people, and real families still waiting for answers. This campaign is about shifting how we talk about missing people and standing with the families behind every disappearance. At the centre is our new Responsible Narratives charter — a commitment to engaging with these stories responsibly and respectfully. Learn more about the campaign and sign the pledge: misspl.co/T2xs50YzNWf @HelloMerman

Today marks the 14th missing anniversary of Kadia Diane. Kadia, who was 16 at the time, disappeared from #Manchester on 20 October 2012. We are thinking of her loved ones at this time. If you think you may have seen Kadia, please don't hesitate to come forward with your sighting. #findKadiaDiane misspl.co/GiGU50ZYqQz

Tune in to BBC Crimewatch at 10:45am to learn about our brilliant SafeCall service! Our Exploitation Service Manager Sarah was interviewed for the programme, sharing why SafeCall is so important and the impact it’s already having on young people who may be feeling unsafe, vulnerable or at risk of going missing. The programme should also be available here shortly after broadcast: misspl.co/EM6C50ZZcWw

Today marks the eighth missing anniversary of Steven Durand. "I was only 12 at the time, but I'm glad that I got to spend those years with him....He was always there every Christmas and now it's just not the same without him." - Ayesha, Steven's niece On Steven's anniversary, Ayesha reflects on fond memories of her dear uncle as part of our Missing Pieces series. Learn more about Steven in her video appeal: misspl.co/4lfx50ZYqHB Steven was 31 when he was seen by his loved ones in #Chorley on 19 October 2018. He was then seen in #Salford, #GreaterManchester the following morning. To help #findStevenDurand, please share this appeal and report any sightings to us. Any piece of information, no matter how small, could be key to reuniting Steven with his loved ones. misspl.co/5zwI50ZYqHC

This week we refresh our appeal for Christopher Woodier. Christopher, aged 41, last seen in #Southwark, #London on 12/08/2026. Christopher we are here for you whenever you are ready; we can listen, talk through what help you need, pass a message for you and help you to be safe. Call. Text. Free Confidential. 116000. #findChristopherWoodier misspl.co/RlmO50ZWNXn

This week marks the tenth anniversary of Samuel Townsley's disappearance. Samuel was 27 when he was last seen in #Scotland on 17th October 2016. Our thoughts are with Samuel's loved ones during this difficult time and beyond. #findSamuelTownsley misspl.co/U0hW50ZWNF6

Today, we mark 25 years since David Aitken went missing. David was 20 years old when he disappeared from #Loughborough, #Leicestershire, on 16 October 2001. On this significant day and beyond, we are thinking of David's loved ones. Help reunite David with his loved ones by sharing this appeal. David, if you're reading this, we're here for you whenever you're ready. Our Helpline is free and anonymous - call or text 116 000. #findDavidAitken misspl.co/7URV50ZWmQo

This week, on the birthday of Marcus Rigby, we refresh our appeal for any new information on his whereabouts. Marcus, aged 27 at the time, disappeared from #GrangeOverSands, #Cumbria, on 17 April 1995. Our thoughts are with his loved ones. #findMarcusRigby misspl.co/LzwM50ZWmGG

"I just need answers and it’s the not knowing that is the most hurtful thing that anybody can go through.” - Christine, Steven's mum It is Steven Durand's birthday this week. Steven, aged 31 at the time, disappeared from #Salford, #GreaterManchester, on 19 October 2018. Throughout this time and beyond, we are thinking of Steven's loved ones. Seen Steven? Please come forward with your sighting. #findStevenDurand misspl.co/M63A50ZWmtn

It is Lorraine Freeman's birthday this week. Lorraine was 35 when she was last seen in #Purfleet, #Essex, on 13 August 1998. We are thinking of Lorraine's loved ones this week. To help #findLorraineFreeman, please share this appeal and report any sightings to us. misspl.co/rWkP50ZWmBy

One act of kindness a week. That's all it takes to help make a difference. Download our badge and subscribe to our weekly act of kindness emails. Join us in supporting people in crisis: misspl.co/oUza50ZX91A

Today, on the ninth missing anniversary of Jaymie James, we refresh our appeal for any new information on his whereabouts. Jaymie, aged 49 at the time, was last seen in #Pontypool, #Torfaen, on 13 October 2017. We are thinking of Jaymie and his loved ones throughout this difficult time. If you think you have seen Jaymie, please come forward with your sighting. Any piece of information, no matter how small, could be key to reuniting Jaymie with his loved ones. #findJaymieJames misspl.co/kLTo50ZTWmV

This week is the birthday of Jordan Ratcliffe, who was 16 when he disappeared from #Manchester on 31 August 2008. We are thinking of his loved ones throughout this difficult time. If you think you may have seen Jordan, please don't hesitate to come forward; any piece of information, no matter how small, could be key to reuniting Jordan with his loved ones. #findJordanRatcliffe misspl.co/B39050ZWmj1

Please call 116 000 if you can help #findBaileyHarrisSingh, 20 missing from #Huddersfield #WestYorkshire since 5/10. Please RT. misspl.co/pJia50ZWUhL

On the 31st anniversary of Anthony Donnellan's disappearance, we refresh our appeal for any new information on his whereabouts. 'Tony' was 29 when he was last seen at his flat in #Camberwell, #SouthLondon, on 11 October 1995. His sister, Dolores, continues to keep her brother's search alive. Watch her video appeal here: misspl.co/PAJo50ZTW37

This week is the birthday of Durrell Cooper, who was 25 when he went missing from #Barnet. #London, on 6 August 2003. We are thinking of his loved ones throughout this difficult time. To help #findDurrellCooper, please share this appeal and report any sightings to us. misspl.co/vevu50ZTVeI

This World Mental Health Day, we're recognising that poor mental health can be both a cause and a result of missing. Our Family Support team is here for anyone affected by a disappearance, and we offer free, confidential support and advice. If you or someone you know is struggling following a disappearance, call or text 116 000, 7 days a week – you’re not alone. *Names have been changed to protect identities. #WorldMentalHealthDay #WorldMentalHealthDay2026

Do you live in Durham or Guildford? Would you like to help make a difference to missing people and their families by raising vital funds for Missing People? We are still looking for volunteers to usher at the G4 concerts in these locations in November, where you will help spread festive cheer while supporting us! Learn more and sign up here: misspl.co/Bcog50ZT7qy

Today marks the fifth anniversary of the disappearance of Svetlozar Yotov. Svetlozar was 30 when he went missing from #Islington, #London, on 8 October 2021. We are thinking of Svet's loved ones throughout this difficult time. Keep the search going by sharing this appeal and reporting any sightings to us - any piece of information could be crucial to reuniting Svetlozar with his family. #findSvetlozarYotov misspl.co/sCZx50ZRtbJ

Please RT #findChristopherWoodier, 42, missing from #Southwark #London since 12/8. If you've seen Christopher, please call 116 000 misspl.co/9HCL50ZVv0V

Please RT #findImranHussain, 35, missing from #Nottingham #Nottinghamshire since 25/9. If you've seen Imran, please call 116 000 misspl.co/QBsF50ZVuY4