I get you featured in the media so you can become a recognized authority in your industry, attract more clients, and earn more money.
Tampa, FL
Joined April 2009
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If you missed our livestream today where I explained how to leverage newsjacking in your pitch, you can check it out on YouTube.
Episode on YouTube: youtube.com/live/GgVIVlt4pSQ…
Key Takeaways:
• Newsjacking leverages trending topics to improve your chances of getting featured
• Trending topics beat breaking topics 99% of the time
Outline:
• What is newsjacking?
• Why does newsjacking matter/work
• Where to get trending topics
• How to tie trending topics to your pitch
Jeremy's PR PSA:
Journalists don’t want breaking stories anywhere near as much as they want trending stories.
Public Relations Declassified Facebook Group: facebook.com/groups/publicre…
Public Relations Community on X: xitter.cf/i/communities/18755156…
Join Spartan Community: community.spartanmedia.com/p…
Episode on YouTube: youtube.com/live/GgVIVlt4pSQ…
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Ep. 85 – How To Leverage Newsjacking in Your Pitch xitter.cf/i/broadcasts/2braaLKLO…
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Publicists complaining publicly about journalists is stupid and makes them look bad.
Journalists complaining publicly about publicists is stupid and makes them look bad.
Both need each other.
Hope that helps.
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So after years of encouraging her rabid fans to boycott any company that did anything she didn’t like, PodHag Jennifer Welch is now crying, calling it bullying, when millions of random people contact her sponsors about her repulsive behavior.
She’s already lost over $7 million in revenue as a result of her comments, and no sane advertising professional or business owner will go near her podcast anytime soon—if ever again.
She dug her hole even deeper when instead of apologizing, she doubled down on her vile comments.
Actions have consequences, and this outcome is the direct result of her subhuman behavior and her arrogance.
She has handled everything wrong in this PR crisis. Like the Blake Lively PR crisis, she has done exactly the opposite of what she should have done at every single step.
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Hey @grok how much revenue has Jennifer Welch’s podcast “I’ve Had It” lost since her PR crisis unfolded a few days ago?
I think Jennifer Welch and Angie Sullivan should rename their podcast to “Last Brand Standing,” and their next episode can just be them listing all the sponsors they lost by being disgusting people.
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😂 From a PR perspective, this is a tier-1 example of leveraging trending topics in a clever and funny way. (This is especially difficult for negative topics like this, so this example was especially masterful.)
@WassonWatch, well done, and give your PR/social media team a raise! 🤣
I don’t think most of y’all are ready for @HarmeetKDhillon unleashed from the decorum of public office.
Buckle up. It’s gonna be fun.
And now after getting dragged on social and losing multiple sponsors, podcasters Jennifer Welch and Angie Sullivan issue a fake apology trying to mitigate the damage to their revenue.
Completely tone deaf. No, you’re not being criticized for “laughing at a joke,” you’re being criticized for MAKING a repulsive and violent statement and then cackling nonstop about it for several minutes like a giddy ghoul.
This isn’t an apology in any sense of the word.
And donating to an extreme left wing political organization does absolutely nothing to absolve you of your abhorrent behavior.
Podcasters Jennifer Welch and Angie Sullivan are now facing a PR crisis after laughing hysterically at the idea of digging up Charlie Kirk's corpse and shooting him again.
@CashApp did the right thing here by immediately cutting ties. They are no longer sponsoring this despicable podcast.
I expect that the remaining sponsors will soon follow suit.
@Chewy finally stepped up and cut ties.
We do not sponsor or support the “I’ve Had It” podcast. We unequivocally condemn violence in all forms. The comments made by the hosts do not reflect Chewy’s values or what we stand for as a company.
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Prediction: Alanis Morissette will be coming out with a book in the next few weeks. Bookmark this. 🤣
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Podcasters Jennifer Welch and Angie Sullivan are now facing a PR crisis after laughing hysterically at the idea of digging up Charlie Kirk's corpse and shooting him again.
@CashApp did the right thing here by immediately cutting ties. They are no longer sponsoring this despicable podcast.
I expect that the remaining sponsors will soon follow suit.
@BollAndBranch @jonesroadbeauty I’ve been informed that you currently sponsor this podcast. Is that accurate? If so, do you intend to continue or will you be cutting ties?
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Update: @BollAndBranch does NOT sponsor/advertise on the “I’ve Had It” podcast, nor will they in the future.
For clarity: @BollAndBranch does not currently advertise with the “I’ve Had It” podcast and will not in the future.
I’ve gone into places where people actively wanted to kill me with less planning than my wife puts into planning a two day trip in the U.S. 🤷♂️
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If you missed our livestream yesterday where I explained how to use your origins story in public relations, you can check it out on YouTube.
Episode on YouTube: youtube.com/live/qHLPFAzeluA… Key Takeaways: • Millions already do what you do, hundreds of thousands of are already experts • You need to stand out/differentiate yourself from these people to get featured in the media Outline: • Why you need a powerful origins story • What is an origins story? • How do you leverage your origins story in public relations? Jeremys PR PSA Being an expert alone isn’t enough to get featured in the media—you also need a compelling story that differentiates you.
Public Relations Declassified Facebook Group: facebook.com/groups/publicre…
Public Relations Community on X: xitter.cf/i/communities/18755156…
Join Spartan Community: community.spartanmedia.com/p…
Episode on YouTube: youtube.com/live/qHLPFAzeluA…
