as we gear up for the hooja nft drop, we wanted to give everyone a proper overview of what we’ve been building and how all the pieces fit together
the character, the content, the lore, the games, $HOOJA, the nft collection and the ecosystem around it
a look inside hooja 🏹
thread ↓
1/10
3/10 - main character of robinhood chain
distribution has been a huge part of the strategy from day one
in our first three months, hooja passed 186m total giphy views and even became one of the top featured gifs on X globally on halloween
all before the nft collection or $HOOJA v2 launch
our goal is to make make hooja hard to avoid
and gifs are just the beginning
we generated over 1.5m impressions on X in the last month
our website received 44k visits in the last 30 days, and the bounty board has grown to over 2,300 riders
we’ll cover some of the additional channels we plan to expand into later in this thread 👇
9/10 - multiple ways to discover
that means someone might discover hooja through a random gif without knowing anything about robinhood chain
then find the memes, lore or games
then join the community
then maybe collect a hooja or participate through $HOOJA
not everyone has to enter through the same door
10/10 - hooja nova vakar (a hooja is never alone)
we’re still incredibly early
but the idea is simple:
1) build a character people recognize
2) build a world worth caring about
3) build an onchain ecosystem around it
and give the hood ways to help spread hooja everywhere
hooja nova vakar 🏹
join 👉 hooja.fun
Hooja retweeted
Nova appears to have growth hacked the gif game
Bullish on Hooja
so @hoojafun went giga viral on halloween
just checked the numbers and refreshed a few times because i genuinely thought it was a glitch
84 million views on halloween day alone
147 million views for october
what the actual fuck 😭🏹
Hooja retweeted
so @hoojafun went giga viral on halloween
just checked the numbers and refreshed a few times because i genuinely thought it was a glitch
84 million views on halloween day alone
147 million views for october
what the actual fuck 😭🏹
Hooja retweeted
hooja is a top 4 featured halloween gif on x today 🎃
25m+ views on this gif before halloween even started
a little outlaw from robinhood chain finding its way into everyday conversations worldwide
@vladtenev hooja might be @RobinhoodCrypto’s trojan horse 🏹












