
president @latitude_legal // fellow @stanfordlaw // left the law to sell stuff to other lawyers
San Francisco, CA
Joined March 2009
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Some personal news
We’re excited to share that Alex Su has been named President of Latitude! Since joining Latitude in 2024, Alex has played an important role in a period of significant growth for our team. Read more: latitudelegal.com/resources/…
#FlexibleLegalTalent #LegalLeadership
One of the first times I've seen a taxonomy of legal work presented as it relates to future automation. Not surprised it came from @ArtificialLawya Very similar to my own views
Full article artificiallawyer.com/2026/10…
I'm intrigued by the review ratio concept in this article. Could see it fall dramatically in the next few years esp if insurance-backed. But accountability is still the biggest bottleneck. Human review isn't just for checking for mistakes in the work, it also provides "one throat to choke" when something goes wrong.
When you just made equity partner but now people won’t know how rich you are
NEW: Kirkland & Ellis will stop sharing its financial figures with the legal industry’s flagship ranking of law firm profits and revenues, concluding it is no longer “appropriate or necessary” to disclose results.
With @kayewiggins & @journosooz
Perfect explanation for why I struggled as a lawyer but felt at ease in sales
How the low IQ sales guy wins:
- List building: pick enough (100?) accounts and start. Skip the perfect ICP
- Volume: the 50th dial gets made without thinking
- Copy: write it like a text msg
- Discovery: ask the question you actually want answered. Stop talking
- Demos: show the one thing they care about
- Negotiation: say the number. Stop talking
- Closing: when they say yes, say "OK."
Dummy up
This got me curious so I went and found the press release which I highly recommend checking out if you have a few minutes. Never seen one quite like it lol
finance.yahoo.com/technology…
New legal startup Teddy AI raised $60 million today.
Many basic details about the business, including the specific area of law it operates in and the identities of key executives, remain confidential.
law360.com/pulse/legal-tech/…
Had I pivoted from law to legal engineering (instead of sales) then my immigrant parents would’ve been able to tell their friends that I ended up being an engineer, which is apparently more prestigious than being a lawyer. Maybe it’s not too late!
OpenAI is looking for a bigger foothold in legal. A new partnership offers a clue as to how it plans to get there: not just by selling models and software, but by sending people to help customers actually use them.
Telon, a London startup, is one of the companies giving it boots on the ground.
Rather than sell software, Telon hires and trains "legal engineers" — mostly former lawyers who embed inside law firms and corporate legal teams to help them get more out of the tech they already buy. The model is a bit like forward-deployed engineering-as-a-service.
@BusinessInsider’s @meliarobin
businessinsider.com/telon-op…
Alex Su retweeted
My practice is with K-12 schools, and the complexity of things being produced to challenge or contest decision makers is so much higher than it was 12-24 months ago. All AI driven. We need more lawyers, not fewer, to deal with these issues.
Seeing downstream effects of this in our biz. Increased demand for contract attorneys with Biglaw-type credentials who handle judgment-intensive tasks. Suspect it’s partly driven by AI generating higher volume of (episodic) complex work that needs a human to review.
Every journalist asks me a version of the same question. Will AI mean fewer lawyers?
Our customers are hiring more of them.
Put complexity of the task on one axis and volume on the other. Low-complexity, high-volume work moves to agents, and that pushes the pyramid up. More of the hard work gets done, because someone finally has the capacity to do it.
Then there is demand. When something gets faster and better, the world asks for more of it. Jevons noticed it in 1865. Better steam engines made Britain burn far more coal. That was coal, not law, but the mechanism is the same. More M&A, more disputes, more regulatory work, more companies being started. The pie is growing.
An independent study interviewed 30 firms across the AmLaw 200, Magic Circle and top international firms. 42% said Legora has helped them win new work, directly or indirectly. 45% said the same about expanding relationships with clients they already had. 39% have taken on matters that would previously have needed more people, more time, or a no.
One firm in that study went through a corporate client's entire technology supply chain, every contract, to work out what they were paying and where. A human team would have needed weeks and the cost would have killed the project before it started. With Legora it took four to five days. Their own summary: it was work that we would not have done in the past.
The work was not economical before, so nobody did it and nobody billed for it. Now it gets done, and someone has to do it.
Just caught Claude in a lie and it responded by asking me to “treat the earlier framing as a hypothesis you’re now testing.” I need to start using this line at work.
Alex Su retweeted
Anthropic: We are going to kill you
OpenAl: We are going to kill you first
Law Firms: 2 senior partners just learned how to save a doc as a PDF
Zach put me on the map when he interviewed me for Above The Law in 2017. We first met at Logikcull’s HQ, where I was an account executive and he happened to be there to interview my CEO. We have both moved on to different things since then, but remained close to the ecosystem we’ve always been a part of. It’s always super fun to catch up with him on all things legal AI, innovation, and more.
🚨🎙️Episode 60 with the OG @heyitsalexsu
Right after our team put the final touches on this pod, Alex went and got himself promoted to President of @Latitude_Legal so ignore the fact that I refer to him as CRO. He's an even bigger deal now!
0:00 - Zach's Hot Disruptive Legal Take
3:22 - Harvey vs. Legora vs. Claude
5:58 - Can Claude gobble up Harvey?
8:00 - Why haven't junior associates been replaced? 10:30 - In-house is outpacing law firms on AI
12:49 - Why hasn't AI killed the billable hour?
17:49 - Why hourly rates could go up
20:04 - Is anyone less busy because of AI?
22:39 - Where AI-Native law firms could win
24:28 - If NDAs are never litigated, why sign them? 28:06 - AI made my content more human
31:11 - How we actually use AI for writing
38:28 - How many lawyers do you need with AI?
40:22 - When AI gets better, trust matters more
44:50 - Has Harvey built a moat?
46:54 - How do you compete with Harvey?
49:06 - Is CLM dead in the Water?
The content seems to have disappeared from the page but I promise you it happened! abovethelaw.com/2017/11/from…























