Support team energy: at 4:58 pm on a Friday, when a customer opens a new ticket, we still answer it like it's 9 am Monday.
There's a right and a wrong way to automate client communications.
Good news: we compiled all the info you need.👇
bit.ly/4hD34Qx
Finding what you need shouldn't feel like a scavenger hunt. So we redesigned the Conversation Sidebar in Help Scout.
The details that shape every reply now live in one place:
→ Conversation status, assignment, and SLAs
→ Customer history
→ Company information

ALT The image displays a digital interface with three overlapping windows. The first window shows contact details for Sophie Andersson, a Program Coordinator at Courselink, including email and phone number. The second window is titled "Company" with the Courselink logo and web address. The third window lists tasks under "Conversations," such as checking assignment notes and managing billing, with various dated entries. The background has a subtle gradient pattern.
Renewal season is not automation season. Save the scripted nudges for logistics — save the judgment calls for a person who can read the room.
The fastest way to find your next automation: notice what annoys you most. If it's pure busywork, automate it. If it needs judgment, it's still a human's job.
A customer relationship is bigger than any one conversation. Now you can see all of it in Company Profile. Less time gathering context. More time actually helping.
See everything in our seasonal release: bit.ly/3TNlCVd
Support was never just about answering tickets. Help Scout is evolving around the way support teams already work, now across Inbox, Copilot, Agent, and Signal.
See what's new: bit.ly/47zPjwd
Real talk: an AI bot can sound empathetic. It can't be empathetic. Customers can tell the difference more than we give them credit for.
bit.ly/4hkWkFQ
Every conversation matters. None of them stands alone.
Step back and see the bigger picture on our new website 👉 bit.ly/4iYiGPQ
"Soon" isn't a timeline ⏰
K'shelle, our Sr. Product Manager, walks through SLAs in Help Scout: set your targets, see what's about to slip, and keep every promise you make to customers.
Check out more using our link below 👇
bit.ly/3TNlCVd
The real MVP of every company is whoever writes the Slack status that says "in the trenches" and means it literally, not metaphorically.
What’s new in Help Scout this fall? Hear it from our Product Marketing Manager, Thialé Diop first! 👇
Explore from Conversations to Context: bit.ly/3TNlCVd
From staying ahead of customer commitments to understanding what’s happening across every conversations, see what we’ve been building in Help Scout.
Explore From Conversation to Context → bit.ly/3TNlCVd
Most "communication problems" with clients are actually clarity problems. We broke down what actually fixes them → bit.ly/4yeJY91
What do Lyft, Square, and Google actually do with customer feedback once they have it? We asked the people who built those systems → bit.ly/4h7oRzD
100,000+ customers. A team of 15. And AI Answers handles about half of their support volume.
EmailOctopus keeps up with their rapidly growing customer base while giving their team more time for the conversations that need them most. 🐙
Read their story: bit.ly/3VxrZMM
Onboarding isn't "did they use the product." It's "did they get the outcome they signed up for." Very different metrics. ✨
If your AI answers are only as good as your help docs, might be worth a looking at those docs in Q4 👀
You can now start SMS conversations with customers directly from Help Scout, in addition to receiving and replying to their messages.
Text customers right from the Inbox, while keeping the conversation connected to the rest of their support history.
bit.ly/4pTWlUS



